Beirut

Archive for September, 2011

Gigalb “the success story” that started from a simple hobby

What started out as a simple joke and past-time hobby between friends is now a leading Middle-Eastern independent online news site dedicated to covering digital culture, gaming, social media and technology. Celebrating its one year anniversary, GIGAlb is the destination site for technology insiders, lovers and addicts, and early adopter consumers. Its objective is to become, in time, the reference site for discovering what’s new and interesting in the technology, IT and Social Media world.

Beyond this main purpose, GIGAlb is meant to bring “global” news to our “local” audience. Targeting relevant subjects and topics and presenting in a “local” dressing is our job.
GIGAlb also ensures specific services like tutorials, targeted presentations on technology matters and specific devices, all-around tech consulting (blogging, mobiles, troubleshooting, photography, etc..) and media and press coverage.
With its constantly increasing reader database and its presence across social media, GIGAlb has a very engaged online community.

The team consists of several volunteers, each specializing in a domain they adore. The Editor-in-Chief, Chadi Abou Nohra, and he heads the Mobile Team which consists of himself, Teressa Eid and Azmi Sayadi. The gaming desk is head by Malek Teffaha and consists of writers Abed Abla and Abdo Daoud. The entertainment desk is head by Jim Ramsey Khoury.

GIGAlb also hosts several competitions per month with various giveaways for various gifts to help further engage with the community.

Founded in 2010, GIGAlb is based in Beirut, Lebanon.

Silkor has always been a leader when it comes to Beauty; that’s why Silkor is our Beauty sponsor during Social media Week Beirut!

Established in Beirut in 1997, Silkor Laser Medical Centre is the industry pioneer and the region’s leading chain of laser hair removal, laser medico-aesthetic and skin treatment services, with over 3.2 million treatments successfully performed.

SILKOR” combines the English word “Silk” with the French word “Corps” meaning body.

Silkor International is a division of Silkor Holding.

The Silkor model was the subject of an academic case study jointly conducted by Stanford Graduate School of Business in California and the Olayan School of Business at the American University of Beirut. The case study explored Silkor’s impressive service model, its innovative, entrepreneurial approach and its aggressive, well executed expansion strategy.

Silkor offers a wide array of services supervised by highly skilled dermatologists and medical professionals. These include both medical and aesthetic services. They range from a variety of:

- Laser Treatments (Laser Hair Removal, Laser Tattoo Removal, Laser Teeth Whitening, Fractional CO2 Laser Resurfacing, Vascular Laser)

- Medico-aesthetic Services (Mesotherapy, Botox, Filling, Peeling and Dermatologists Consultations)

- Facial Skin Therapies (Facial Treatments, Diamond Micro-Dermabrasion, Eye Treatments, Body Care, Peeling, Massage)

- Slimming Treatments (Velashape II, Endermologie LPG, Pressotherapy, Ultrasound Cavitation, Electrotherapy)

- Silkor Specials (Bridal Special, Image Consulting and Gift Vouchers)

 

Silkor and Social Media

Silkor’s marketing team is always up to date with all the trends and has always been searching for new ways to optimize the way they promote their services. So in April 2010 with the rise of social media they have created their Facebook fan page; as the first social media tool; after a while they have also created a twitter account.

In one year and a half they were able to gather 11070 fans on their facebook fan page; a very good number compared to all the others Lebanese beauty industries Fan pages; Silkor’s facebook fan page combines professionalism and sociability in the way they interact with the community.

The content on Silkor’s Facebook fan page is related to beauty but with a medical twist, the main content is around hair removal and skin treatments which are the core competencies of Silkor. You can find on the page information and advice about the latest technologies and treatments, latest updates of new launches, cool competitions, and discussions around their services and the world of care & beauty.

Silkor’s community management promotes the brand’s vision and encourage the fans to respect all the community members by adhering to their communication guidelines on Facebook. Silkor aims at spreading a serene vision and a quiet approach to beauty.

What makes Silkor’s fan page even more unique is the fact that you can take an appointment through their Facebook application, or even fill an application to join the Silkor team!

Silkor’s engagement strategy is very successful and aims at having the fans sharing their own vision of beauty and relaxation!

There is no better way for connecting people than social media week

Nokia is one of the most popular brands all around the world; it has a leading role when it comes to communication!

Nokia Lebanon

We all have a fundamental need to connect with the people and things that matter to us. People want to reach out to each other: talk, share, laugh, cry, gossip, anything. Information is shared, greetings are exchanged, messages of love are sent – but regardless of the content, connecting with other people is one of the key things that make us what we are.

Nokia aims at making all this to happen, by making relevant and easy-to-use devices and offering services that help people connect. Different people have different communication needs, and Nokia is working to meet all of those specific needs.

That’s why Nokia invented text messaging in 1993 and led the development of the first picture messaging service. They were involved in the first successful MMS, sent in Finland in 2002. In the recent years, they’ve also come up with numerous state-of-the-art ideas, such as the Comes With Music service, a truly innovative approach to legal music downloading. In fact, they’ve made countless innovations since the birth of mobile – one of the most important being the world’s first GSM phone.

 

Nokia’s history goes way back. They started almost 150 years ago at a paper mill in Finland (that’s right, we’re not Japanese). In between that time and the present day, they’ve been successful in such areas as rubber manufacturing, electricity generation, cables, consumer electronics, footwear, and countless others – all this through innovation and awareness of the constantly evolving needs of their consumers.

 

Today, they’re working toward a time when everyone on the planet is connected. they’re continually exploring new ways to make this happen, turning innovative ideas – be they devices, services, social networks or something completely new – into useful tools to help people connect.

 

Nokia and Social Media

Nokia has always been an up to date company; not only following the new innovations but in a fact creating them; Nokia really cares about communication in between people all around the world, and whatever makes this communication better Nokia is willing to do; and what a better way for connecting people than sponsoring the Social Media week.

Nokia is the world leading brand in when it comes to mobility.

Nokia is one of the companies that understands best “local market needs” due to frequent market researches and studies. In July 2010 when Nokia launched their N8 phone, they also had created the fan page “Nokia Lebanon” in  less than one year the page had reached  15000 fans on Facebook!

The Nokia Facebook fan page is extremely informative;  with the latest updates concerning all Nokia phones: software, accessories, new applications, tips and advice when you facing some extreme situations like if your phone gets stolen… so for all the info you may need, their Facebook page is extremely helpful!

Nokia has proven all the way how much they care about their consumers and about connecting people!

Social Media Week Beirut is very proud to have them as sponsors and we thank them in advance for all the amazing surprises they will be offering the crowd!

 

 

 

 

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