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Social Media Week Berlin will be returning this September 22-26, 2014. Check back soon for updates!

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Die Kleidertauschparty zur Social Media Week war ein voller Erfolg! Dank unseres Sponsors www.ladenzeile.de konnten wir diese Veranstaltung für Euch in Kooperation mit der Social Media Week Berlin realisieren. Swantje Wendt vom Nadelwald gab Euch einen coolen Upcycling Workshop. Diesmal fand die Party in den Räumen der Design Akademie im Aufbauhaus am Moritzplatz statt gleich im Anschluss…

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Design thinking is a human-centered approach to innovation that draws from the designer’s toolkit to integrate the needs of people, the possibilities of technology, and the requirements for business success. —Tim Brown, president and CEO of IDEO We reached the final day of Social Media Week Berlin and went out with a boom with the Design…

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„Märkte sind Gespräche“ (Das Cluetrain Manifesto, 1999). Wir müssen ihnen nur unsere Aufmerksamkeit schenken. Der Workshop erleuchtete seine Zuhörer. Die Möglichkeiten des Social-Media-Einsatzes bei der Kundenkommunikation scheinen grenzenlos und doch werden wir immer wieder Zeuge von Versäumnissen und Fehlschlägen beim Monitoring und Dialogmanagement. Susanne Ullrich, Marketing Manager bei Brandwatch GmbH, und Marco Sticka, Abteilungsleiter Social…

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Writing about data protection in the post-Snowden era is no easy deal. After listening to the debate “Cyber-Espionage, Freedom of Information and Privacy after Prism, Tempora & Co” moderated by Lorena Jaume-Palasi, Coordinator of the Global Internet Governance Working Group Collaboratory, and Hauke Gierow, Head of the Internet Freedom Desk Reporters Without Borders, a nebulous…

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That’s a wrap, folks: for the fourth year running, Social Media Week Berlin has drawn to a close, and this year’s event was the biggest the German capital has seen yet. Over five days, the Berlin chapter hosted 175 events, presented by 238 speakers, covering 10 daily themes, in 3 main locations, which also bore…

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A glance into the DigiCuisine atmosphere

Each of us has their thing. Myself, I get easily enthusiastic about newly discovered things. Before taking part in the Digital Cuisine organized by Social Media Dinner, I was irrefutably swearing by not-being-able-to-cook. In how many languages could I now confess my love and appreciation for the team that put up together this event, I…

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Thane Ryland

Collecting, measuring and analyzing social data is gaining more and more importance in defining a successful marketing strategy. According to the recent CMO Survey, companies invest 6.6% of their marketing budgets in Social Media. This number will increase to 15.9% in the next 5 years. Still, 49% of the entities surveyed were not able to…

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