We just came across this TEDxBoston talk, given by Seth Priebatsch and thought it was worth of sharing. In this talk, Seth, who is the founder of Google Ventures backed startup SCVNGR looks at the next layer in progress: the “game layer,” a pervasive net of behavior-steering game dynamics that will reshape education and commerce. His main theory is that the last ten year’s were all about the social layer and the next decade will be about building a game layer on top of this. Definitely worth checking out.
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