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Archive for September, 2011

Hello for what will be my last time posting on this blog! This is Sheldon from Sysomos here with a follow up to all the action we saw last week during Social Media Week. From what I gathered through Sysomos it looked like a fantastic time was had around the globe by all those that…

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“Adapt or Die” – Billy Beane   Moneyball, a book by Michael Lewis and now a movie starring Brad Pitt, is an amazing story of how Billy Beane, the then Oakland Athletics General Manager, chose to abandon baseball’s collective wisdom and applied what many considered to be “outsider” thinking to develop a winning team. Hindered…

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We’ve all heard the buzz surrounding the latest out of f8 regarding the recent Facebook changes. From the addition of new action buttons to the App Discovery options to the social magazine look. Many are anticipating public anger over the changes. Facebook is no stranger to controversy, even with the latest findings of privacy and…

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The launch of the Social Business Index (SBI) was exciting enough last week; add in my first ever Austin City Limits, and you have a giant ball of awesome in a seven-day span. The fact that they occurred in the same week aren’t the only things that these two events have in common, though. I…

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  Brought to you by MWW GROUP   Once upon a time, magazines, newspapers and TV channels were the marketplaces where brands could reach, inform and persuade consumers. While those channels are still legitimate avenues for marketing messages, the rapidly changing and increasingly fragmented media landscape has created a huge opportunity for brands to engage…

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It’s been a big couple of weeks- even outside of Social Media Week. This edition of What You Need To Know covers everything from the new Facebook changes to recent US laws, changing the way you can market stateside. Check them all out below: All Things Facebook Talking about the lastest changes to our favorite…

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Hello for what is one of the last times you will hear from me this year. Sheldon from Sysomos here with a look back the final day of Social Media Week September. Apologies for not having this up yesterday, but something came up that prevented me from posting this. That said, I have some analysis…

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Hello again social media aficionados. This is Sheldon from Sysomos back again with a snap shot of what’s been happening around the globe for Social Media Week. Today is technically the actual last day of Social Media Week, but today I’m going to be looking at yesterday, the fourth day. Using Sysomos Heartbeat I kept an…

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When we announced our partnership with CNN iReport, we were excited to see the responses. And the past two weeks, we’ve been able to hear from you and others about the impact of social media in your life- both within the context of Social Media Week and outside of it. Ranging from ordering pizza through…

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  Brought to you by MWW GROUP   In 2012, social media success will depend on building and empowering your community and giving back. Not too long ago, the use of social media by corporations was considered a novelty. Visionaries such as Morgan Johnston at JetBlue and Frank Eliason, then of Comcast, were among the…

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