Social Media Week 2016Social Media Week

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February 22-26, 2016

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Follow These 4 Steps To Create a Data-Driven Decision Making Culture at Your Company

Follow These 4 Steps To Create a Data-Driven Decision Making Culture at Your Company

Social Media Week is a leading news platform and worldwide conference that curates and shares the best ideas and insights into social media and technology's impact on business, society, and culture.

Will McInnes, the CMO of Brandwatch believes digitally connected individuals constantly create tiny pools of information to influence decision-making. Whether the decisions are short-term such as a restaurant, or long-term like a career move, the data within these pools is available for people to process and evaluate.

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Tyler Becker

Director of Content, Crowdcentric


Tyler is the Director of Content at Crowdcentric. Previously, he studied and worked in sports, entertainment, and events, and assisted with the social media and marketing efforts for Six Flags, the National Hockey League, the NYC Marathon, and New York University. Tyler has an affinity for sports, craft beer, podcasts, dog parks, and travel.

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