Author Archive
Impulse buying is more common than consumers will ever admit to. How many times do you set out with a list of items to purchase only to come home with items you never intended to pick up and regret doing so later? A new online fashion community, Bib & Tuck, has been launched to address…
E-Commerce: How I Spent My iTunes Gift Card
Happy New Year! Everyday Santas were sure busy handing out gift cards this holiday season. According to reports, approximately 64% of consumers prefer to give them and why not? It is a convenient way to satisfy friends, family and colleagues. They can choose what they want, when they want. Lucky me. An assortment of…
Fancy, a Pinterst rival? I think so. What is it? A social discovery site allowing users to find great and interesting things and organize them into categories to share with others. In their words: “Fancy is part store, blog, magazine and wishlist. It’s a place to discover great stuff, to curate a collection of things…
Luxury Brand Burberry Moves Beyond the Tartan
Social media provides brands with an opportunity to reach and interact with existing customers and followers. Learning who they are, where they hang out and what they want becomes a crucial component when developing and executing social media campaigns. When these initiatives / campaigns by brands are deployed correctly it can result in remarkable successes…
… is possible. Pinterest, the social network that describes itself as a virtual pinboard to organize and share the things your love, has definitely come a long way since its launch back in March 2010. The future was still unknown for the then new social network entrant. A lot has changed since then. Fast forward…
If this music social network sounds familiar, it should. Loudlee launched in beta back in February. So, why am I choosing to write about it month later? Well, simply because I haven’t had the chance to fully explore the network until now… and I am glad I did, as a lot of my favourite music…
There’s nothing like a perfectly roasted cup of coffee to get your morning started. It seems that every Christmas I receive at least one gift card from friends or family. While many would consider gift cards to be impersonal, a lazy man’s gift, or something a procrastinator would default to, I don’t mind receiving them,…
A recent study by Nielsen – the State of the Media: The Social Media Report (Q3 2011) – is a revealing snapshot of the current social media landscape and audience in the U.S. The results reinforce the growing popularity of social media as a way to connect people with brands and ultimately the influence social…
Fashion is personal and something we often share with friends. As someone who loves fashion and has a passion for mobile apps and social media, it only made sense that this post be about fashion and style apps. Below is a list of some of the free apps any fashion-conscious person should have on their…
It’s always more fun to go to a concert with a group of friends. So, in partnership with Facebook, Ticketmaster has introduced interactive seating maps which makes coordinating the next gathering as easy as pounding out ‘Chopsticks’ on a piano. Are you desperately wanting to attend that Duran Duran concert but can’t find anyone…