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Event Spotlight

Sysomos is no stranger to the Social Media Week community, regularly contributing to our global blog and providing insight into social media trends in our host cities. They’ve also been providing social media monitoring and analytics to help us follow and track all the social media activity. But Sysomos is not just a virtual partner…

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Social Media Week is finally here and we wanted to shed some spotlight on the activities of our global communications partner, MWW Group. MWW Group provides Social Media Week with strategic communications counsel and support and raises and expands awareness of Social Media Week, with special support in traditional media relations, media tours, leadership exposure,…

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We’re three days away from the kick off of Social Media Week, and our teams in each of the twelve participating cities have been working tirelessly to finalize their programs of events. In total there are 660 events scheduled to take place next week with thousands of people already signed up to attend. Sessions are…

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Later this week I will be sharing my global picks for events which have caught my eye. Of the 600+ that have been registered so far, I’m attempting to curate around 100, which is an almost impossible task and a bit like choosing your favorite kids. In the meantime, I wanted give you a teaser and share my…

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As a postscript to last week’s release of the preliminary schedule for SMW, we’re thrilled to report that already an amazing 250+ events have been submitted around the globe. To see the entire global schedule for Social Media Week this September, go to socialmediaweek.org and click the “Schedule” button to see what’s confirmed so far, or else…

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Following on yesterday’s post by Toby Daniels, we thought it might be helpful to provide some inspirational examples of some ways in which the Social Media Week platform can deliver upon these new ideas of “experience design” for events. In just a few short years since its inception in February 2009, there have been hundreds…

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Who knew Vancouverites could be so indignant?  For those of you who didn’t follow the Stanley Cup this year, things were going well for the Vancouver Canucks.  They seemed poised to win.    When Vancouver didn’t take home the Stanley Cup, a crowd of hooligans, anarchists and outraged hockey fans decided to start a riot.  A group of social…

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We shared with you earlier today our recap of last week’s Borderless Brands launch event at JWT. The event served to both introduce the Borderless Brands iniative as well as feature a conversation talking through the concept of what it means to be a Borderless Brand and what challenges those brands face in innovating for…

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“Are we prepared to adapt?”   This was a question posed by Bonin Bough, global director of digital for PepsiCo last week at JWT during the Social Media Week launch event for Borderless Brands, a new program that aims to provide marketers with unique perspectives into how social media is impacting global brand communications. This…

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Due to the speed at which information spreads through social media it is increasingly difficult to target messages by country without taking into account possible reactions elsewhere in the world.  As businesses strive to understand these challenges there is an increasing demand for brands to LISTEN, LEARN AND CONNECT on a global level. In response…

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