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The Boston Marathon is one of the best known sporting events of the year. However, almost exactly one year ago, two homemade bombs, planted close to the finish line of the race, killed three people and wounded 260 others. This year we pay tribute to the victims and remember the shocking events that unfolded during…

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The General Mills Company Store

What if following a brand on social media meant you might lose your legal rights? In a subtle move this week, General Mills, American cereal producer and owner of brands like Betty Crocker, quietly added language to their website indicating a change to their privacy policy. What is the change? By downloading coupons, “joining” it…

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Visual Social Media Week eBook

Social media engagement is more than “just” interacting with your community. We constantly hear it’s about building a real relationship. But what does this look like? Fortunately, our friends at Engagor have some insightful — and practical — tips to build a solid engagement strategy. In this special eBook, they share how to become a…

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Recall us talking about the incredible deep sea exploration that Fabien Cousteau and Nokia are embarking on? (For a little memory jog, click here.) Well, the countdown to Mission 31 is underway! For 31 days, Fabien Cousteau and his filmmaking team will live and work in the name of science in Aquarius, the world’s only…

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In November following a shaky rollout that revealed numerous bugs, an abundance of error messages, and shoddy navigation, the Obama administration announced that HP would host instead of Terremark, a subsidiary of Verizon. This transition occurred on March 30 – the day before the program’s period of open enrollment came to a close. This…

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Today is “Equal Pay Day,” and it brings to mind a recent topic. I am not sure how to feel about Beyonce weighing in on the issue of gender equality. My first thought was, “I guess if she bringing it to the forefront, it’s going to be next up on the list of issues we face…

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We live in an age where reality TV is changing our perspectives. Today, a six-year-old girl (forever known as Honey Boo Boo) is famous for her pageantry and antics; Kim Kardashian is famous for being famous. But it doesn’t stop with TV. There’s Jen Selter (@JenSelter) and her rear and exercise moves — all from…

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Miss us yet? Well, then you’re in luck. The next Social Media Week event is scheduled for September 22-26 in 12 cities around the world, and we’re giving away a trip to one of these cities if you help us spread the word. Our returning cities include: + Berlin + Chicago + London + Los…

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It’s been a battle many have been watching closely. Airbnb is one of the most prominent models of an effective sharing economy business. By allowing users to rent other’s apartments, it has created an ecosystem of trust and varying tourism. There are travelers, like myself, who prefer experiencing the culture of a new city, something…

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This is the first post in a two-part series. For the second post, click here. For Brittany VanBibber, it was talking with Jonah Peretti, CEO of Buzzfeed. For Joe Goeghan, meeting Marc Landsberg, CEO of Chicago-based socialdeviant, counted most. For Oghene Oyiborhoro, rubbing shoulders with Upworthy and Zipcar’s CEO was “encouraging for a young upstart.”…

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