Fashion Africa: Open For Business Globally is a week-long virtual Think Tank bringing together a diverse group of industry change agents across Africa and the Diaspora to lead a discussion on the the opportunities and challenges within the global African fashion industry. The goal is to exchange information and best practices in an open and collaborative environment – ultimately leading to inspiration, action, and innovation.
VENUE AND TIME ZONE INFORMATION
Go to Heritage1960′s Google+ Page (http://gplus.to/Heritage1960) to watch the discussion live. Tweet your thoughts and questions to @heritage1960 with the hashtag #smwFASHIONAFRICA so you can join the discussion!
This a live event taking place online via Google Hangouts, Mon Feb 18th through Fri Feb 22nd from 11am – 12:30pm EST. Be sure to check your time zone so that you don’t miss out:
8am – 9:30am PST
11am – 12:30pm EST
4pm – 5:30pm GMT
5pm – 6:30pm WAT
7pm – 8:30pm EAT
MON, FEB 18th @ 11am – 12:30pm EST: GLOBAL DESIGN, LOCAL INSPIRATION
Africa’s richness and diversity provides a wealth of resources for designers to draw inspiration from – ranging from unique textiles to natural resources and a vast array of cultures. In this virtual discussion, leading designers will share their experience with, and perspective of, designing for global consumers while drawing inspiration from various aspects of African culture. Topics of discussion include translating inspiration from local cultures into global design, the fine line between cultural inspiration and cultural appropriation, the role of African wax print within the global fashion industry and more! For more information, visit the Global Design + Local Inspiration Social Media Week Lagos Page.
- Lisa Folawiyo of Jewel By Lisa (Nigeria)
- Loza Maleombho (Ivory Coast)
- Stella Jean (Italy/Haiti)
- Jacqueline Ytuarte of Maiyet (USA/Kenya)
- Moderated by: Mahelia Randamie, Editor at Vogue Italia and Founder of The Style Broker
TUES, FEB 19TH @ 11am – 12:30pm EST: MADE IN AFRICA
Luxury brands worldwide are increasingly turning to Africa as a new source for manufacturing. Although African artisans and factories may not be able to compete with the speed and efficiency of Chinese manufacturers, Africa’s competitive advantage lies within the uniqueness and precision of the traditional techniques found throughout the continent.
In this virtual discussion, leading industry insiders who have their feet on the ground in Africa will share insights on manufacturing – ranging from setting up small scale production on the ground and working with factories, to the traditional techniques they’re using to create differentiated and globally viable product and more! For more information, visit the Made In Africa Social Media Week Lagos Page.
- Kimathi of Buyu By Jamhuri Wear (Kenya)
- Carmen and Selina Sutherland of Republic of Foreigner (Nigeria)
- Rebecca Van Bergen of Nest (USA/Morroco, Togo, Kenya, Swaziland)
- Chid Liberty of Liberty & Justice (USA/Liberia, Ghana)
- Moderated by: Hannah Poole, Associate Editor of Arise Magazine
WED, FEB 20TH @ 11am – 12:30pm EST: BUSINESS OF BLOGGING
From creating product lines to opening retail stores, bloggers are extending their brand and leveraging their expertise in order to further their bottom line. Join us for a discussion with leading African bloggers around the world and learn how they went from “blogging for hobby” to “blogging for bucks”! For more information, visit the Business of Blogging Social Media Week Lagos Page.
- Joshua Kissi of Street Etiquette (USA/Ghana)
- Milisuthando Bongela of Miss Milli B (South Africa)
- Terence Sambo of One Nigerian Boy (UK/Nigeria)
- Cookie Caven of 4 Aces Date (USA/Nigeria)
- Moderated by Poppy Evans, Fashion Director of Elle South Africa
THURS, FEB 21ST @ 11am – 12:30pm EST: MASTER CLASS: FROM CONCEPT TO CONSUMER
This Master Class will discuss strategy and techniques for bringing your collection idea from concept to consumer. Join leading designers, editors, stylists, and PR mavens as they share their tools of the trade! This event will take place at the Porsche Center in Lagos, Nigeria. For those who wish to participate and are not located in Lagos, the event will also be live-streamed online via Google Hangouts on Heritage1960′s Google+ Page. For more information, visit the Master Class: From Concept To Consumer Social Media Week Lagos Page.
FRI, FEB 22ND @ 11am – 12:30pm EST: CREATIVE COLLABORATIONS
In 2012, we welcomed over one dozen creative collaborations between African designers/artisans and their global counterparts. Crossing product category and blurring industry hierarchy, each branded collaboration proved the sum is truly greater than the individual parts. For more information, visit the Creative Collaborations Social Media Week Lagos Page.
- Aurora James of Brother Vellies (USA/Namibia)
- Nina Baksmaty of Koshie O (Ghana)
- Zara Okpara of Jewel By Lisa (Nigeria)
- Doreen Mashika (Tanzania)
- Jessye Ramey of Edun (USA/Kenya + Tanzania)
- Moderated by: Zandile Blay, Style and Culture Columnist for Huffington Post and Founder of Africa Style Daily