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This post was written by Vivian Nunez. In the era of Sheryl Sandberg’s Lean In, mentoring is considered one essential key to success. Whether you’re starting your own business or trying to navigate your way through a corporation, there are certain key people you’re looking to for advice. Social Media Week New York gave the audience…

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This post was written by Vivian Nunez. If there’s one thing fandoms have proven, it’s that the hashtag can bring together a community. Think celebrity fans (#Beliebers and #Directioners) and major events (#Scandal & #Grammys). But, as Jimmy Fallon and Justin Timberlake proved, there are a couple key ways you can turn the potential of hashtag…

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What happens when you get entrepreneurs looking ahead 10 years? You start thinking about the change that a business can invoke. And that’s powerful. That’s just what Yoxi did this Social Media Week New York. Yoxi was founded by Sharon Chang, former Chief Creative Officer for 19 Entertainment (the company behind hits like American Idol)….

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This post was written by Vivian Nunez. A panel of top leaders in the communication field sat down on the Is Social Killing Storytelling panel to talk about how social media has changed the landscape of distributing stories, but not storytelling at its essence. This is an especially relevant conversation when our Twitter feed curates so…

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Every year, the Social Media Week team at Crowdcentric follow up the success of our February conference with a little trip in March down to Texas for the annual SXSW Interactive conference, where we eat BBQ, take in the sun, and connect with many of the folks in our global SMW network. It’s a normal…

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What happens when you host more than 900 events in eight cities? You get one incredible week that was Social Media Week. Each year, we love seeing what our communities pull together to reveal how technology is meeting humanity in their culture. More than 25,000 of you joined us physically to experience SMW14 this February…

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This post was written by Winston La. Once upon a time, marketers sought mediums, such as radios, billboards. and T.V. commercials, to promote businesses. Then, came e-mail, and shortly after, Facebook. Now, we have Twitter, Pinterest, and Instagram. As we progress into the future, social media becomes ever more important to marketers because it brings…

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Breaking Through the Noise

This post was written by Zainab Oni. Journalist? Here’s some advice that was dished out during SMW NYC from Sarah Russo, an independent literary publicist and publishing communications strategist, and Rich Kelley, VP of “Your Expert Nation,” who has been marketing books to specialized audiences for more than 20 years. They introduced the five basic questions…

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This post was written by Winston La. I have been to my fair share of sessions during this Social Media Week New York, but in my honest opinion Tap That App: Get Turned On by Mobile Innovation, hosted by MKG, was by far the best. Where else would you find music and an endless flow…

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Tristan Louis Wants to Change the Work-Play Balance

This post was written by Claire Meyer. I had the chance to sit down with self-described serial entrepreneur and long-time Internet industry vet, Tristan Louis (@TNLNYC) on the first full day of Social Media Week New York. We talked Keepskor, his new product that provides building blocks for effective game building, entrepreneurship, and work vs….

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