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Sometimes the best way to move forward is to look back. You know about Oreo’s Dunk in the Dark. But what else did brands do in 2013 that stood out? There were actually quite a few that will go down in advertising history. So, how can you see who will be advertising icons? Unmetric will…

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Say goodbye to corny home videos. Earlier, we shared with you the Do’s & Don’ts of Vine, today we’re talking the other big player: Instagram. Instagram’s new video platform is transforming the way we record memories, and with it now on Windows, we can all use these tips. With 13 filters, 15 seconds, and unlimited…

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econsult

All around the world today, Social Media Week (SMW) has hit the streets of cities like London, Chicago, LA, Sao Paulo, and Berlin. As global media partners of SMW, Econsultancy has teamed up to create a survey on Social Media and brands to see how SMW participants views vary from city, country and continent. Though…

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  Brought to you by MWW Group #Mousavi, #Cairo, #NotGuilty – when used in the proper context, incredibly relevant and informational. When misappropriated by big brands? Not so much. UK-based home-furnishings store Habitat learned this lesson the hard way a few years back, sending out tweets that exploited the highly tumultuous Iranian presidential election while…

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Hello, fellow social media fans! As a new contributor to Social Media Week, here’s a quick intro: My name is Paul Dunay, I blog over at Buzz Marketing for Technology; I’ve written several books, including Facebook Marketing for Dummies and Facebook Advertising for Dummies; and I’m the Chief Marketing Officer at Networked Insights where we…

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by Joel Davis Ever wondered why your brand’s Facebook Page is not receiving as many Likes and comments as you hoped for? It could well be that many of your Fans have not even seen your post due to Facebook’s EdgeRank system. EdgeRank is Facebook’s unique algorithm which decides what posts appear in the ‘Top…

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“I’m here today to speak about a controversial subject” “NIPPLES! Nipples are very controversial!” – Uma Polêmica, video made by @mamilo_boy Maybe you are not amused by this video (it’s ok, you probably don’t speak Portuguese, or it’s not your kind of humor), but it has almost 1.5 million views. And what’s the connection between…

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