Content
This SMW13, a hot topic was Tumblr. As a growing destination for those interested in culture, art, and community, Tumblr is the perfect platform. Throughout the week, we hosted a series of discussions around the platform in New York and Milan. Tumblr Outreach Evangelists for Art, Travel and Gaming teamed up with bloggers to explore…
The World Through the Eyes of a Social Deviant
In the marketing world, we often hear about the importance of having a point of view. If you don’t, you risk being a commodity instead of a unique generator of ideas. Marc Landsberg is known for having a point of view. Several years ago, just before Facebook launched to the public, he was CEO of Arc Worldwide,…
Instead of hooking up with loads of girls, today’s guys should aim for street cred by over-indulging on something else, says a team of writers at GQ. That thing would be TV. “Telling people ‘I hooked up with thirteen women this weekend’ makes you sound like a creep,” according to GQ’s June article, Stop Flipping!…
Social and digital media is creating change in our world in ways we never expected. Disrupting businesses, societies and education. The Guardian interviews Don Tapscott as part of their daily series during SMW12. See the full interview, and catch our recap below. 1. Social media is leading us into a new age. The Industrial Revolution…
When I joined Twitter and Facebook in January 2009, I had no idea what I was doing. Zero. Zelch. Nada. I didn’t know how to build a following, the importance of third-party apps, and the various ways to drive hits for my then new blog. It took months – six months to be exact –…
Paul Kontonis of the International Academy of Web Television and Digitas, and SMW Advisory Board Member, helps us get us ready for Social Media Week, with a look at video on the web. You can see his post on YouTube’s blog, as well. 2012 is being touted as being THE year for Web video,…
The last year has seen the rise of ‘social’ within search. The huge growth of social media, together with search engines now increasingly focussing on providing the best possible user experience, has resulted in a greater prominence being given to social platforms when search engines return results. Google, Yahoo and Bing now index social comments…