IBM
This is a guest post by Carreen Winters, EVP, Corporate Communications at MWW Brought to you by MWW Social media is here to stay. Yet, there is one group that has been slow to acceptance– the C-Suite. And it isn’t because they don’t get it– this IBM study of 1,700 CEOs across 64 countries demonstrates that…
When interpreted via a sensible methodology, data becomes intelligence. When viewed through the lens of real consumer behavior, intelligence becomes wisdom. Social Business Intelligence is all about wisdom- the wisdom to listen, to interpret, and to act authentically and from the outside-in, displaying fidelity to the expressed wants and needs of the billion-plus consumers who offer…
Guest Author: Jack Mason is a team member of IBM Strategic Programs Team. You can follow him on Twitter at @IBMSocBiz and @JackMason. This Thursday, September 22 at 11am ET, share your Social Media Week stories with us via the fun new Spreecast social video platform. Join us on Spreecast for a new kind of…
Guest Author: Jack Mason is a team member of IBM Strategic Programs Team. You can follow him on Twitter at @IBMSocBiz and @JackMason. A team of IBMers and Social Media Week are working together on a kind of grassroots, crowdsourced research. Share your views on Social Commerce and help us scan and analyze the collective…
Crowdsourced Research: Monday’s Social Commerce Scan
Guest Author: Jack Mason is a team member of IBM Strategic Programs Team. You can follow him on Twitter at @IBMSocBiz and @JackMason. A team of IBMers and Social Media Week are working together on a kind of grassroots, crowdsourced research. Share your views on Social Commerce and help us scan and analyze the collective…
Title: The Social Traffic Conundrum Date: Wednesday, September 22 Time: 4pm EST Location: http://www.livestream.com/newintelligence Description: For Social Media Week 2010 IBM is bringing together four thought leaders from around the globe via a webcam-based virtual panel to discuss the challenge of urban traffic and how human behavior and social media can help remedy it. Panelists:…