london
Kicking off on September 21st, in partnership with Eat St, we launched the Food Truck Challenge in Chicago, London, LA, and Vancouver. We concluded Friday with the close of SMW12. With the power of Twitter, we invited you to partake in a points-based tweeting competition. Points were awarded for tweeting including the food truck’s Twitter…
London got together in a packed house on Thursday to talk fashion for almost an entire day for #SMWLdnFashion. Partnering up with Nokia, major topics included: Influence, engagement, & customer service Who’s rocking social fashion Data driven fashion and the death of trends The future of fashion Fashion is becoming highly data driven and some…
I hear the weather was dreadful in London on Monday morning but the talks and conversations sparkled at Using Social To Go Global Supported by Open to Export. The session kicked off with Sam Michel of Chinwag aka @toodlepip welcoming all with a ‘meet your neighbor’ greet. Philip Montague @PhilSMEin of hibu kicked off the morning talks by first sharing…
Our global headline media partner, the Financial Times, recently conducted a survey on the social media behavior of FT readers. In honor of SMW, the FT released the results live yesterday at SMWLondon and we’ve illustrated the infographic below. You can also view it at: http://on.ft.com/OPDvLH. Here are the key take-outs: 49% of the FT…
SMW12 in Rewind: What’s Happening in the Memesphere
Kate Miltner starts off the #SMWMemesphere presentation with the definition of a meme as being an idea that propagates through cultures, as described by evolutionary biologist Richard Dawkins. Specifically an internet meme is a piece of content that has been modified and rapidly shared through online networks. The difference between viral content and meme content…
SMW12 Rewind: Alex Balfour and Social Olympics
Alex Balfour, Head of Digital for the London 2012 Olympic Games started off his event hosted at Unruly Media with a behind the scenes video montage highlighting the digitization of the Olympics through the various 77 digital channels. His original job description was ‘webmaster’ by the way. The digital success of #London2012 can be attributed…
Catch Them In Action: Nokia x SMW12
For the second time this year, Nokia is taking the stage in some impressive ways for SMW12. From hosting the Official Opening Parties in LA, in London, and in Berlin to hosting a series of workshops and interactive talks, Nokia x SMW12 has it all for you. See them in action around the globe- from…
Move Fast: Top SMW12 Social Business Events from Eric Edge
Who better to talk about incorporating social into business than Facebook’s Eric Edge, Head of Marketing Communications? So, we asked him to share his top events. While these are based in London, most of them are livestreamed, meaning you can still take part no matter where you are. And if you want to know why…
Passion for Fashion: SMW12 Fashion Days with Nokia
This year, Social Media Week, in conjunction with Nokia, will host our first Fashion Day in LA and London. Kicking off in LA on Wednesday, September 26th at the Egyptian Theater, you’ll hear how brands can better pitch their features, bloggers can get ahead and how fashion is changing in various ways. We’ll also have Allison Beal,…
Earlier this week, we introduced you to Robyn Yoslow, Head of Digital and Influence/Lifestyle Marketing at Nokia Mobile Phones West Coast. She’s doing some impressive things with SMW LA. Now, it’s time to introduce you to some veterans. Mark Hindle and Edoardo Cassina have been working to liaise between Nokia and Social Media Week London…