Michael Lazerow

In the past 50 years, society has changed. The medium was the message with companies fully in control. It has now progressed to people in control, with people being the message. This SMW12, Michael Lazerow, CEO of Buddy Media, examined this shift and broke down what this means for advertising and content. You can watch…

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Social experiments, proclamations, collaborations and industry leaders- if you weren’t able to attend or watch our press conference, you may have missed a few things. On February 9th, at our official global press conference at Hearst Magazines, together with global headline sponsor Nokia, we launched a social experiment, “Can Man Live on Social Media Alone?”…

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