It’s been a month since the end of the Canadian election, commonly twittered as #elxn41, and one of the most repeated questions was, “Was this Canadian election a social media election?” Moreover, what is a social media election, anyways? Does someone get crowned Twitter King? More analysis after the break.
Launching, developing and maintaining a corporate Twitter channel is hard work. Only by actually doing it yourself can you learn what works and what doesn’t. Twitter accounts work best for building relationships when the tone is personal and useful content is shared. You can find a really excellent example of a corporate Twitter strategy here….
by Laura Gutierrez, On Sunday May 15th, demonstrations against public spending cuts, corruption and unemployment took place in 50 cities across Spain. Banners that read “I want to be Icelandic when I grow up” were spotted at some of them. In the last three years, Iceland nationalized its largest bank, endured the collapse of its…
by Di Gallo Ultimate Fighting Championship (UFC) competitors now have a leg up on the competition, in more ways than one. Whereas players from the NFL and NBA have been banned from using Twitter and some have even been fined for use of the social network, UFC fighters are being encouraged to Tweet. The UFC…
by Tim Lloyd, Britain is enjoying unseasonably hot weather at the moment, so the countryside is packed with people enjoying long weekends and holidays. Last weekend that included me. In many rural places throughout the British Isles there is often little or no cell phone coverage, so much of the time social media is relegated…
By Zohe Mustafa Have you recently planned your social network engagement strategy? I’m not referring to a social media strategy, that’s one level higher. What I mean is, once you have your social media framework, which networks do you deploy your strategy on? There are literally thousands of networks now, on the web, on mobile,…
by Adrianna Giuliani Of course social media helps build relationships but lately I’ve observed that it can also really confuse them. As everyone is seeking out a higher F Factor of friends, followers and fans in the online space, the line between being aggressive and obnoxious in networking efforts is increasingly subjective and the definition…
by, Tim Lloyd I help run a weekly chat on Twitter called #nhssm. This stands for NHS (National Health Service) Social Media. The community is made up of people who work in and around health and social care in the UK, and who want to discuss the merits, pitfalls and experiences of using social media…
by Heather White-Laird State Farm Insurance* was founded by a retired farmer in 1922, but that hasn’t stopped them from doing an exemplary job of navigating the new marketing landscape of 2011. The combination of highlighting their core brand attributes and reacting in real time to customer feedback, while leveraging a variety of social media…
by Perri O. Blumberg A few weeks ago, over Bloody Marys and Lobster Twice Baked Potatoes at Ditch Plains UWS , my dear friend Meg gushed to me that she had a new crush. She recounted his cool aloofness, quirky confidence and ability to perfectly execute a one-liner so hordes of people laughed in tandem…