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I know I will not be the first, nor the last, to lament the revenue problems twitter has been experiencing for years now. I want them to be successful, if for no other reason than I love twitter. I check it first thing in the morning and last thing at night. I’ve met great people…

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Who knew Vancouverites could be so indignant?  For those of you who didn’t follow the Stanley Cup this year, things were going well for the Vancouver Canucks.  They seemed poised to win.    When Vancouver didn’t take home the Stanley Cup, a crowd of hooligans, anarchists and outraged hockey fans decided to start a riot.  A group of social…

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The importance of social media and how it relates to business is a hot topic. From how these tools/apps can improve brand awareness, increase connections with one’s customers, to improving customer service along with many other things. More and more businesses need to understand the importance of social media and how it can impact their…

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It is increasingly evident that social media is no fad and within the medium online photo sharing is quickly becoming a significant force behind increased user engagement and interaction. Buddy Media, one of the more prominent social media consulting solutions, points out that user engagement on Facebook spikes 20% on pages that incorporate photographs into their content…

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Chapter 2: Why is there a man asleep on the sofa? This is another entry of Chris West’s almost truthy blog about blowing off old advertising to start a new business in Social Media. Click here for chapter 1. So I’m out of the presentation. I’d gone in to pitch ‘Verbal Identity in Social Media’…

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One of the most common issues that plagues our business development and growth is saying “no” or “yes” before we even know what we’re agreeing or disagreeing to. Of course, I’m talking about social media. It’s a growing concern. I see a lot of businesses with either shiny-object syndrome (where they are captured by an…

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Bowel cancer affects 1 in every 18 people in the UK. Because of the symptoms associated with bowel cancer it is difficult to encourage people to talk to their doctor. In the UK, April 2011 was Bowel Cancer Awareness Month. Throughout April Beating Bowel Cancer launched new promotional content and activities, including a new website,…

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  The question of whether Twitter is narrowing the worldview of those who utilize it as their primary news source is one that we hear echoed in tech articles, coffee bars and the like. I for one have given the topic much thought as I find Twitter to be absolutely fascinating in innumerable ways. I…

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It’s been a month since the end of the Canadian election, commonly twittered as #elxn41, and one of the most repeated questions was, “Was this Canadian election a social media election?”  Moreover, what is a social media election, anyways?  Does someone get crowned Twitter King?  More analysis after the break.

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Launching, developing and maintaining a corporate Twitter channel is hard work. Only by actually doing it yourself can you learn what works and what doesn’t. Twitter accounts work best for building relationships when the tone is personal and useful content is shared. You can find a really excellent example of a corporate Twitter strategy here….

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