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We live in an age where reality TV is changing our perspectives. Today, a six-year-old girl (forever known as Honey Boo Boo) is famous for her pageantry and antics; Kim Kardashian is famous for being famous. But it doesn’t stop with TV. There’s Jen Selter (@JenSelter) and her rear and exercise moves — all from…

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This was post was written by Claire Meyer. Unruly, described by Will.i.am as the Billboard Top 100 of viral videos and content, hosts an unparalleled wealth of data on virality. And Social Media Week attendees were treated to several key takeaways from the information that the company has amassed and analyzed. US Unruly president Richard Kosinski…

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This post was written by Joe Geoghan Unruly, the home of social video insight, hosted a presentation on Wednesday at the Highline Stages, designed to help brands maximize the potential of their video content strategy by using billions of data points to understand what works. Richard Kosinski, the company’s U.S. president, described the raw emotions…

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This post was written by Winston La Stop-Start-Restart-OK. Take two. Vine is a presence that has spread. The small video app is only a year old, but its popularity has almost matched that of Facebook, Twitter, and Instagram. Viners aren’t limited to the Vine ecosystem. They tweet and post their six seconds on Twitter and…

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Partnering with Nokia, we are enhancing your opportunity to take part in SMW14 this February. From powering SMW Live and our new Official Networking App to taking Milan, Bangalore, Lagos, and New York by storm, Nokia is really creating unique opportunities for our attendees. Taking this to a new level a couple of weeks ago,…

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What does four years of partnership with Nokia look like? Why are we focusing on networking in our mobile app? What is the future for us all? We’re creating a movement, where we want people to think about the challenges of today and walk away thinking about possible solutions and answers. For this, we’re bringing…

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Upcoming generations of social media users are trending away from platforms, such as Facebook, and are embracing multimedia-style platforms — Pinterest, Vine, and Instagram, for example. In fact, recent stats have been dreary for Facebook: the company announced a sharp decline in teen use. iStrategyLabs, a digital marketing agency, revealed in January 2014 that more…

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Its no secret that social media is changing the ways that all parts of society connect and interact, but what does this mean for the future of the arts? Experts around the world are exploring this very question at Social Media Week this February. From music to fine art to literature, join the global conversation…

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Video at SMW 14

We’ll admit it: we spend way too much time watching silly YouTube videos. The good news is that we aren’t the only ones. Video is an incredible tool for brands and marketers to engage their customers and create content worth sharing. Fortunately, this is a hot topic around the globe. SMW Milan shared their 10…

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Crickets. Such an innocent little insect, yet for a marketer they are the last thing you want to hear when you share your content with the world.  So, how do you ensure that people know about your brand—and know what you want them to know? And tell their friends? Right now? Come to SMW NYC,…

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