viral
The World Through the Eyes of a Social Deviant
In the marketing world, we often hear about the importance of having a point of view. If you don’t, you risk being a commodity instead of a unique generator of ideas. Marc Landsberg is known for having a point of view. Several years ago, just before Facebook launched to the public, he was CEO of Arc Worldwide,…
Shareability & SMW12: Top Events from Sarah Wood & Unruly
We introduced you to Sarah Wood, COO of Unruly Media, at the end of last year (if you didn’t catch her interview with us, we recommend it- everything from Michael Bolton to street art was covered). Since then, we’ve been so honored to have her on our Global Advisory Board and couldn’t be happier to…
By Sarah Shearman, mediaweek.co.uk Unruly, the UK-based social video promotion and distribution specialist, has launched a “social video lab,” which its claims will be a boon to brands and agencies. Unruly said the social video lab will prove invaluable in helping brands and agencies predict the effectiveness of video campaigns, before they roll out. The lab…