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Archive for July, 2011

By Scott Kleinberg, RedEye Social Media Director Good news for those of you with a Facebook account: You are more likely to be outgoing. Maybe you already knew that. Mark Zuckerberg definitely did; he said people are naturally more engaged when their friends are involved. The results of a study conducted by the Pew Research…

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Top social media stories for Tuesday, July 26 featuring Google’s response to Google+ controversy, ThinkNear’s $1.6m, how one company uses Yammer, Klout for images, LogMeIn and other top social media stories: Google responds to Google+ account suspensions to reinforce “common name” policy (via Mashable) How gaming company IGN Entertainment uses Yammer to communicate internally (via…

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Easy tips for using Twitter for business: Point out interesting things in your space, not just about you. 3rd party clients like Tweetdeck and Twhirl make it a lot easier to manage Twitter. Twitter can help direct people’s attention to good things. Learn quickly to use the URL shortening tools like TinyURL, bit.ly and all…

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By Scott Kleinberg, RedEye Social Media Director Everyone knows one – the person who complains that all Twitter is good for is broadcasting what you had for breakfast. Usually, that’s a bad use of social media. But the latest trend is photographing meals, made popular by a social network called Foodspotting, and it might just…

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In this Q&A feature, Social Media Week Chicago introduces local online media users and Social Media Week advisory board members to explain, in their own words, the role social media plays in their lives, personally and professionally. Local restaurateur and Social Media Week advisory board member Billy Dec kicks off this ongoing series. Q: What was…

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  Social Media Week Chicago Gaining Momentum with High Profile Advisory Board City Partners Zócalo Group and Chicago Tribune Welcome Industry Leaders to Planning Team CHICAGO, JULY 15, 2011 ― This fall, as experts from a variety of industries come together at Chicago’s very first Social Media Week (http://socialmediaweek.org/chicago), area businesses and organizations will have…

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How to avoid common Twitter pitfalls: 1. Placing the URL of your Twitter profile in the URL field of your bio. Treat your Twitter bio like a business card: at quick glance let visitors get a sense of who you are, what company you’re with and what you do there. In the URL field, list…

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By Scott Kleinberg, RedEye Social Media Director It’s easy to want to compare Google+ to Facebook, but that doesn’t mean it’s right to do so. While both services are about connecting with friends and sharing content, that’s really where the similarities end. Just like we all jumped ship from MySpace to Facebook, Google wants to…

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