Guest posts
Did you know that 70% of Fortune 500 CEOs have no social presence1? The numbers are quite astounding, especially when you consider the way social media has seamlessly become part of everyday life and fundamentally changed how businesses and consumers interact. The conversation around MWW’s Social Media Week Chicago panel, “The New Leadership Imperative: A…
Food enjoys a strong presence in social media, with channels like Pinterest encouraging users to bookmark and share recipes and other foodie inspiration. But how are restaurants and food businesses capturing engagement among online users, beyond meal time? Nosh: The Social Business of Food session during Social Media Week London explored the topic with expert…
When tech-guru John Gruber publicly called Klout “utter vainglorious masturbatory nonsense” I took it personally. It’s my nature to take things personally, but rushing to Klout’s defense is a rather new concept for me. You see, only a few years ago I might have used similar words to describe Facebook or Twitter. That’s because I’m…
One of the biggest events from this year so far was the London 2012 Olympics, and a fantastic panel of media, athletes and sponsors gathered at Social Media Week London last week to discuss how social media played a role. Panelists included Nick Jones, Digital Community Relationship Lead, British Airways; Cait O’Riordan, Head Of Product, Sport And 2012, BBC; Tanya…
Social Media Week Chicago keynote speaker Bridgette Sexton, Global Entrepreneurship Manager at Google, shared valuable tips during her session “Global Entrepreneurship in the Digital Age.” With more and more online tools to help entrepreneurs get started and thrive, Bridgette touched on several of the reasons why these tools are helpful, and how entrepreneurs should approach…
Rockit Bar & Grill had a full house at “1-25,000: How to Build a Community from Scratch” eager to learn tips on growing their social communities in the best and most ethical way possible. The Wednesday-evening Social Media Week Chicago panel included Jaime Black, Monica Dimperio, Andrew Barber and Steve Green. With voices ranging from foodie to fashion and music bloggers sharing…
Social Media Week Chicago’s discussion with prominent Chicago chefs Tony Mantuano and Sarah Gruenberg, moderated by Tribune food writer Bill Daley, was a lively one that traversed several subjects including the chefs’ cravings, ‘last meal’ desires, the Chicago food scene, hot food trends and the importance of social media in their lives. On Wednesday at…
Interview with Victor David Giron of Curbside Splendor Press
Founded just a few years ago by former corporate-employee-turned-arts-administrator Victor David Giron, Curbside Splendor has quickly risen to become one of the premiere small presses in Chicago, with their releases now gaining national media attention and with their many popular live events being the talk of the community. I recently spoke with Victor over email on…
Last week I had a pretty unique and encouraging experience: I unfollowed a comedian on Twitter. Doesn’t sound too unique, does it? Here’s the thing: I unfollowed him without calling him names, and he responded kindly. It was the separation everyone dreams of, and I believe it should set the standard for Social Media Manners. Here’s…
There may be no better forum to test the effectiveness of Social Media than the fan-centric world of sports. The Chicago Cubs boasts one of the strongest fan bases in baseball, as witnessed by the staggering numbers of their SM followers (see below). One of the people most instrumental in growing those numbers exponentially since…