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In this week’s Chicago Tribune So Social column, I take a look at how to keep your information private in the workplace. A recent trend where employers want access to your account passwords to dig deeper into your past is one you don’t have to have any part of if you’re prepared to say no in a…
As February’s Social Media Week fades, planning for September’s week-long conference revs up. Today, we’re proud to announce that Social Media Week Chicago will return this September 24-28, co-hosted once again by Zócalo Group and the Chicago Tribune. In early May, the the full line up of cities for September’s Social Media Week will be announced,…
In this week’s Chicago Tribune So Social column, I look at why Google+ is a platform you just can’t afford to ignore. And while it seems so much easier to just post in one place and share with all your networks, that’s one of the worst things you can do for your followers and your…
Social Media Week 2012 kicks-off today in 12 cities around the globe including Hamburg, Hong Kong, London, Miami, New York, San Francisco, Singapore, Paris, Sao Paulo, Tokyo, Toronto and Washington DC. Held from February 13-17 (and again in September) this month’s event boasts over 1,000 events taking place worldwide. Wherever you are, be sure to…
Every day, consumers are exposed and are participating in a variety of fan pages, corporate and employee Twitter accounts, social contests, and branded viral campaigns. Openly and voluntarily, social media users share votes, post videos, link friends to social comments, and opt-in to gain more information about products and services via social media and e-newsletters….
This week, I had the chance to “Twitterview” (Twitter + interview) Jennifer Baier, Senior Program Specialist, Technology and Volunteer Engagement at the AARP Illinois State Office, as a follow-up to her Social Media Week presentation, Demystifying Social Media for Seniors and Beyond. We’ve heard that those over 50 are one of the fastest growing demographics…
“Oh, Johnny the butcher, he’s great! He always asks about the kids and serves up the best three and a half pounds of roast that my family could ask for.” Back in the day, word of mouth recommendations were a golden currency. Proprietors got to know the people who came to their shops – they…
Put four TV, newspaper and radio pundits on a stage and there’s a lot to be quoted. Get them talking about reinventing a career on alternative platforms and there’s practically no stopping them. “It’s clear that if we want to be meaningful, we need to get into social media,” said Robert Feder of TimeOut Chicago…
When Ashton Kutcher guest-edited a recent digital edition of Details magazine and promoted five tech companies therein, he didn’t disclose his share in four of them. This raised some industry — and FTC (Federal Trade Commission)— eyebrows with a growing concern. The newer, somewhat controversial set of FTC guidelines are meant to promote a competitive…
The Social Movement is changing our world. The way we interact with others, do business, and carry on with our day-to-day lives has drastically changed. We deposit checks from our cell phones, shop without stepping foot in a grocery store, receive recommendations from ecommerce sites for birthday presents, prefer virtual goods over physical goods, and even have the…