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With 95 events in 40 venues across the city and more than 3,500 unique participants, Social Media Week Chicago 2012 was a huge success. Check out this highlight video for key learnings from speakers including Bridgette Sexton, Google; Matt Maloney, GrubHub; Erik Qualman, “Socialnomics”; and Logan LaHive, Belly.   What was your favorite event from…

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In this week’s Chicago Tribune So Social column, I look at why Google+ is a platform you just can’t afford to ignore. And while it seems so much easier to just post in one place and share with all your networks, that’s one of the worst things you can do for your followers and your…

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“Oh, Johnny the butcher, he’s great! He always asks about the kids and serves up the best three and a half pounds of roast that my family could ask for.” Back in the day, word of mouth recommendations were a golden currency. Proprietors got to know the people who came to their shops – they…

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Top social media stories for Tuesday, July 26 featuring Google’s response to Google+ controversy, ThinkNear’s $1.6m, how one company uses Yammer, Klout for images, LogMeIn and other top social media stories: Google responds to Google+ account suspensions to reinforce “common name” policy (via Mashable) How gaming company IGN Entertainment uses Yammer to communicate internally (via…

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By Scott Kleinberg, RedEye Social Media Director It’s easy to want to compare Google+ to Facebook, but that doesn’t mean it’s right to do so. While both services are about connecting with friends and sharing content, that’s really where the similarities end. Just like we all jumped ship from MySpace to Facebook, Google wants to…

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