The Blogger, The Law & The Brand
Social Media Week is a leading news platform and worldwide conference that curates and shares the best ideas and insights into social media and technology's impact on business, society, and culture.
The Blogger, The Law & The Brand is a masterclass panel session that is targeted at the newly founded niche in media called “Blogging”. The event is going to explore the blogger’s responsibility in the media world, the business opportunities involved and the legal operations in blogging.
In lieu of the theme of this year’s social media week, “Upwardly Mobile: The Rise of A Connected Africa”, our session would explore a fundamental structure for the blogging community which is fast becoming a new employment sector in Africa. The function of this session is to ignite a consciousness in the global connection potential in Africa’s digital space.
- What is the concept of blogging?
Our speaker on this question is a seasoned and well sought after music blogger a niche carved out. He would discuss the fundamentals involved in starting and maintaining a blog. He would also highlight the concept of niche blogging as relevant to the growth of an healthy digital media industry in Nigeria. And an overview of ethics for the blogger.
- Is blogging a viable business venture?
Our second speaker who has a robust profile in business branding with specialty in media branding, would delineating the basic business strategy to make a blog a revenue outlet. He would educate the attendees on the necessary business steps to adopt in the operations of their blogs to attract investors, sponsors, partnerships etc
- Are there legal responsibilities and protections for bloggers?
We have selected the creme of the legal crop whose specialization is entertainment and media law, to educate our attendees on their responsibilities and basic rights as digital journalists.
Attendees would benefit great interaction level as well as networking opportunities with our profiled speakers and other invited stakeholders in the digital media word.
Want to write for Social Media Week?
We're looking for individuals around the globe to contribute articles on marketing, media, technology, and more.