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Great session today on the importance of viral content and how to create it. Called Star Wars, Lego and Cats! – Learn how to make a unique viral that gets people sharing (AND WIN STUFF!),  organisers Equator certainly displayed a knowledge of what would make their target audience bite with that title! Kudos for the excellent…

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Once upon a time a nice lady called Jude found herself on a remote beach in Scotland. There, to her delight, an otter appeared in the sea diving and catching crabs. She watched for a while, transfixed by this beautiful and increasingly rare glimpse of nature… …before turning to scramble in her bag, searching for…

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Monday night saw the official opening event for Social Media Week Glasgow. The event, “Everyday I’m Shooglin” was held at the Riverside Transport Museum and was the launch party for the SPT Glasgow subway app. Called ‘iShoogle’, the app is available on both iOS and Android and offers commuters, students, shoppers and the general public…

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In a day and age where everyone who is anyone is somehow involved with social media, it would be inconceivable to think there are still some out there who are shy to the idea. Keith McMean, guest speaker at Social Media Week Glasgow highlighted this point during an event on Monday. He outlined that marketing…

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Ah well. I had such great plans for today, but have had to cancel my attendance at today’s SMW events due to the terrible weather affecting the country ! Not only did it make me too late to attend Social in the Community this morning, but the increased demands on my employers meant that I’ve…

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eqtr

For those who are uninitiated, Google Plus is Google’s third attempt at getting into the Social Media  after the big fat fails that were Google Wave and Google Buzz. And rumour has it that the success (or otherwise) of Google Plus will affect the bonus Googlers will receive this year. So, it comes as no…

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gi-im-glasgow

We’re only a few days away from the start of Social Media Week Glasgow 2012 and from all the fantastic FREE events that are part of it! One of the main themes of the week is Access which general objective is to introduce the principles and opportunities offered through the use of social technologies to people who are currently not accessing them. Our…

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Please meet Emma Baird, who will be blogging for us during SMWGla. For her work, she blogs about policy matters to do with carers in Scotland. Personally, she blogs about her interests in food, diet and fitness, and skincare at highheelsandpinkglitter. Thanks, Emma! If my mum or my employer read this, would I be dismayed? And if…

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A couple of months ago we talked about One Goal, a new partnership launched by Scotland’s Health Secretary Nicola Sturgeon. The partnership between Scottish Women’s Football and charity Breakthrough Breast Cancer aims to raise awareness about the signs and symptoms of breast cancer. It also highlights the importance of exercise as a way to reduce…

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