YouTube
Thursday, January 20th, 2011
SMWHK will be holding a whole range of events across the week, from conversations surrounding China to Fashion, and Twitter 101 to a Mommy blogging roundtable. We also have a couple of music events, such as the alivenotdead.com x TVB.com Music Battles live music event featuring Cantonese hip hop, is picking up A LOT of interest, sounds good, right?!
In lieu of these events, this article on mashable.com takes a look at YouTube Symphony Orchestra, and shows how technology and music can be combined to connect people all over the world. Ed Sanders, YouTube’s Group Marketing Manager said, “If you have the skill and a webcam, you should be able to give it a crack!”
The idea of the competition is to open classical music up to a new community, younger and casual listeners and to unite people around a common passion. You can check out the videos here that feature a Harpist from Russia, Trumpet player from Portugal, Electric Guitar player from Brazil and even Trombones, Horns and Percussion players from all over the world!
Did you ever imagine you would see the convergence of digital and classical media?
Tags: Social Media, Social Media Week Hong Kong, YouTube
Posted in Uncategorized
Wednesday, January 12th, 2011
社交媒體的持續發展大大拓展了記者獲取資訊的渠道，並因其即時及互動的性質，使記者不再僅依賴電話、電子郵件等常規的溝通工具。有見及此，美聯社進行了首個中國記者社交媒體工作使用習慣，並於上月公佈結果。
受訪者中，從事一線新聞采編工作的記者或編輯的人數最多，佔總調查人數的71.5%﹔而傳統平面和廣播電視媒體記者的總比例超過60%，受訪記者的年齡主要分佈在23-30歲（67.48%），80後記者已經成為從事一線新聞報道工作的中堅份子。
調查顯示，新聞爆料或同行交流、訪問門戶網站或行業網站，以及使用搜尋器也是中國記者工作獲取新聞題目線索的最主要渠道。雖然電話、電子郵件，以及即時通訊工具在記者的工作中仍然為最常用的工具，但是BBS和微博等社交媒體渠道使記者獲取工作信息的來源擴闊，對記者的工作方式與習慣影響越來越大。不過，中國記者對 SNS 社交網站、視頻網站、RSS 新聞訂閱這三種渠道的工作使用頻率最低，這與美國新聞記者對 Fackbook、Youtube、以及 RSS 新聞訂閱的工作高使用率形成非常顯著的差異對比。了解更多
Tags: BBS, Facebook, RSS, YouTube
Posted in Uncategorized
Monday, January 10th, 2011
There’s no hiding from this video, and soon there will be no hiding from this man! In lieu of SMW HK being themed ‘For Love or Money,’ this story is an amazing example of the power of social media for love and greater social good, and it’s so darn heart warming at the same time.
In just two days, a homeless man from Columbus, Ohio has had his life transformed thanks to a video posted on YouTube by Doral Chenoweth, a videographer for the Columbus Dispatch website. The video has already received over 4 million views and racked up over 20,000 comments.
The video features Ted Williams, a homeless man, with an exceptional ‘entertainment’ voice. He is usually found on the streets of Ohio with the occasional person offering him a dollar in exchange for hearing him speak.
Since this video has been posted on YouTube, Ted Williams has been inundated with requests and bookings and has even had propositions from the NFL and the Cleveland Cavaliers for announcer work.
This just goes to show the effects of social media and how it can be used for love, and for the greater good.
You can watch the video here.
Tags: For Greater Good, Social Media, Ted Williams, Viral Video, YouTube
Posted in Uncategorized
Monday, December 20th, 2010
Hong Kongers received an alternative Christmas greeting this year from Chief Executive Donald Tsang, as he sent his Christmas well wishes by rapping along with US-born artist MC Jin. Within just 24 hours, the rap video had spread like wildfire over Facebook and YouTube, with the video receiving over 200,000 views 4,600 dislikes, and ‘hate’ groups on Facebook being created in protest of the rap.
This is a strong case showing the power of social media and how quickly people respond to certain issues they feel strongly about. MarketingInteractive.com reports that ‘some viewers said it was a brave move, while others said it was desperate or even a waste of time and money.’
You can watch the video here, what do you think?
Tags: Donald Tsang, Facebook, Power, Social Media, YouTube
Posted in Uncategorized
