Business & Entrepreneurship
GUESS Fashion Day: #SMWLagos Gets Stylish
To view photos from GUESS Fashion Day at SMW Lagos visit our Facebook Photo Gallery The multicolored wax prints. The elegant, larger-than-life geles. The young, emerging fashion designers. A mere glance at the energetic fashion trends and products stemming from Nigeria confirms that Lagos is certainly a cosmopolitan fashion force to watch. During Social Media…
On the eve of Social Media Week Lagos our team announced it’s partnership with Etisalat via Twitter. As one of the largest telecommunications companies in the world and the leading operator in the Middle East and Africa, news of Etisalat’s support of Africa’s first Social Media Week spread like wild fire! “SMW Lagos’s partnership with…
On a small button given out to Social Media Week Lagos attendees and speakers on the first day read the hashtag #IMadeHistory. While Social Media Week conferences have been taking place throughout North America, Europe, and Asia for almost five years, the inaugural Social Media Week conference in Africa took place in Lagos, Nigeria on…
10 Tips On Facebook Engagement – Part 1
Facebook is the place to be, or where most of your target audience are. With 5.3 million Nigerians on the social network and brand already crossing and closing on the 1 million fan mark, anybody talking sales and marketing must not overlook the Facebook crowd. I’ve covered how to build and engage with your online…
Get the Beat: Meet Nokia’s Beatrice Olumhense
We hope you’re as excited as we are for SMW13, powered by Nokia. Looking over the incredible list of activities around the world, we know it’s going to be one of the best yet. As we finalize preparations, we want to make sure you meet Beatrice Olumhense from Lagos. You’ve already met the other Nokians…
Nubi’s Pick: 10 #SMWLagos Events You Don’t Want To Miss
Social Media Week is almost upon us and there are over 100 events for you to attend, from hot discussion on new trends on social media in the area of business, marketing, entertainment, to Google+ hangouts with celebrities, and art showcase. It is definitely going to be a packed week, and I have cleared by…
Last year, Mazuba Kapambwe decided to marry her love for Zambia with her social media savvy. C1rca 1964 was born shortly afterwards. Named in honor of the country’s gaining independence in 1964, the company aims to celebrate and encourage the untapped wealth of creative talent located in Kapambwe’s home country. “At C1rca1964 we believe that…
How To Engage Your Online Community
Let’s take a step back, especially if you missed the previous post on ‘How To Build Your Online Community’, as you can’t engage what isn’t in existence. In brief, plant your seeds in many places with your social account and presence; always think of building big data, as it gives you guaranteed reach to people interested…
Happy Thursday, Nigeria. Through the power of the Internet, I’ve found just a FEW stories that got people buzzing. Government, entertainment, and…wildlife? Read on, you’ll see what I’m talking about in this week’s installment of What’s Trending #Lagos. #SMWLagos We’re in ARISE magazine and Ebony.com!: Ngozi Odita, the Executive Director of Social Media Week…
Happy New Year Everybody! Glad you made it. 2012 was a good year for social media (incl. social giving), and having looked at the Nigerian Facebook landscape for 2012, with focus on Engagement Rate (ER) for brands and pages, I have decided to delve-in to how you can optimize ER for your online community – whether it be…
