Past Conference February 17-21, 2014

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Social Media Week

Host Team



Established by Obi Asika and Dragon Associates founder Charlie Methven, Dragon Africa uses its wealth of knowledge and understanding of Africa and Europe, with extensive contacts in the media, government, and financial centres, to address challenges and maximise opportunities for African companies seeking a cutting edge advantage in London and other major financial centres.



AFRIKA21 was conceptualized as a media and production outfit that could take a multidisciplinary approach to promoting a new vision of Africa in the 21st Century. AFRIKA21 produces online content, multimedia events and public programming with the expressed purpose of reframing the conversation around Africa, creating awareness of the opportunities that exist on the continent and encouraging collaboration. As a consulting agency and production house, programming includes AFRIKA21 Radio, an on-going panels series at the annual South By SouthWest Conference and The AFRIKA21 Mixtape Project. AFRIKA21 works with institutions, organizations and brands looking to engage Africans on the continent and in the diaspora. AFRIKA21 is a subsidiary of SHAE Creative, Inc whose other properties include Society HAE and The Create Fund.




    Chairman of the Advisory Board, Social Media Week Lagos

    Obi Asika is a creative industries entrepreneur with a particular focus on content production and distribution, technology and broadcast media. Widely respected as the CEO of Storm 360, one of Nigeria’s leading entertainment companies, he also serves on the board of companies across industries ranging from infrastructure, oil, gas, power and real estate. He is a founding partner of Dragon Africa Associates, a Strategic Communications Firm based in London, Lagos and Accra.



    Co-Founder/Executive Director, SMW Lagos, Social Media Week Lagos, and Founder, AFRIKA 21/Society HAE

    Ngozi Odita is Executive Producer and Lead Strategist at AFRIKA21 and Creative Director at Society HAE. In these roles, she is fortunate to lead an awesome group of writers, producers, and digital creatives. Ngozi is a firm believer in the power of creativity and in everyone’s ability to channel this creativity to transform communities and ultimately change the world.



    Producer, Social Media Week Lagos, Executive Director, Enterprise Creative

    Nkiru Asika is an award-winning creative professional whose 21 year career spans journalism, publishing, corporate communications, audio-visual content production, event consulting and training. An Executive Director of Storm 360, she is also Founder/CEO of Enterprise Creative, a social enterprise building professional and business capacity in the creative industries.



    Communications Director, Social Media Week Lagos, Creative, AFRIKA 21/Society HAE

    n’dada vaz is a creative writer and Brooklyn, New York native. A graphic design, film, journalism, photography and marketing junkie she sums her role up at Society HAE/AFRIKA21 as ‘Creative’. With a passion for art of the diaspora, n’dada believes the power of art combined with social media can transform perceptions and unite people across the globe .



    Sales and Business Development, Social Media Week Lagos, Executive Director, Storm 360

    Tola Odunsi is a tv and music video director with numerous production credits listed under his alter ego ‘Bobby Boulders’. As an executive he drives Storm 360 Records and is the key manager for it’s roster of acclaimed music talent. As a creative professional Tola has produced over 50 music videos, 100 live events and leads Storm 360 as one the first Nigerian entertainment companies to have a major presence in social media. Tola manages relationships between talent and corporate brands and has a clear understanding of how to unlock value for brands seeking activation in the lifestyle space.



    Social Media Manager, Social Media Week Lagos, and Social Media Manager, Storm 360

    Ayo Rotimi is a social media enthusiast with a strong knowledge of social media integration, strategy and execution. Over the years he has developed and managed successful social media campaigns for brands and artists in the Nigerian entertainment industry. Ayo’s commitment to professional growth and continuous development in social media drives him to stay up-to-date with constantly evolving technologies in online social networking.