February 2012 will mark the fourth year Social Media Week returns to New York. Reflecting on the global impact of social media and its role as a catalyst in driving cultural, political, economic and social change, this year’s theme will focus on Empowering Change through Collaboration.
From the Blog
How Young is Too Young? Exploring children’s use of social media: An Interview with Andy Affleck
Andy Affleck is an alum of Dartmouth College. He is leading the development of an iOS/Android application for a startup called Ozmott and is also the author of Take Control of Podcasting on the Mac. He’s written numerous articles for TidBITS and is the proud father of an 11 year old. Your son attended the Waldorf School where…
It’s a Typography Off! COMMON Pitch & Threadless
Last month, we announced our partnership with COMMON. And while their COMMON Pitch is coming up Wednesday, February 15th, you can be a part of the movement and partnership now. How, you ask? Well, COMMON’s Carmel well tell you: We have a saying at COMMON, and a really good one. It’s good because it’s simple,…
The Importance of IRL in Social Media
When we talk about social media, many think of a bunch of people sending out TMI to their old friends on Facebook and random followers on Twitter. Lonely hearts spending Friday night’s on OK Cupid. Loads of pictures of Junior doing…well, pretty much everything. Over 200 “S*** so and so Says” videos on YouTube. And,…
An Interview with Susan Halligan, SMW12 Moderator
Susan Halligan, the former Marketing Director of The New York Public Library (NYPL), established the first-ever marketing department for the 100-year-old institution, transitioning the library from traditional communication platforms to new media platforms. The library’s “Don’t Close the Book” advocacy campaign was named by MarketingSherpa to the 2010 Viral and Social Media Hall of Fame. …
SMWNYC Attendee Tips…from an Attendee
Many of your fine social media-savvy folks are aware that the official floodgates for Social Media Week 2012 registration have opened. As a resident New Yorker, I’ll be hitting the pavement hard throughout the NYC boroughs, blitzing innumerable SMWNYC 2012 events for the second consecutive year. As a returning attendee, I figured it apropos to offer…
