New York

Author Archive

Attend PSFK’s Annual Conference

PSFK’s annual NYC Conference will be on April 8th this year.  The speaker lineup includes: Rachel Sterne the newly appointed Chief Digital Officer from the NYC Mayor’s Office, Nick Denton from Gawker and Yancey Strickler from Kickstarter.

As a long term partner and friend of Social Media Week, PSFK has kindly offered up a discount to the SMW community that can be accessed through the link below.

http://psfk-conference-nyc-2011.eventbrite.com/?discount=smw

We have attended this conference for the past few years and can honestly say that it will be one of the more inspirational and thought provoking events you will likely experience this year.

Health | Tech | Food Open Innovation Output from Social Media Week workshop session, hosted by Luminary Labs

Pictures from Closing Party hosted at District 36 by Nokia, YouTube, AOL, PepsiCo & Macallan

Pictures from Convergence: How Social Commerce and Mobile Change the Way We Make Decisions and Shop, Hosted by Saatchi Wellness

Pictures from Social Good for All, hosted by Sapient Nitro at The Paley Center for Media

Pictures from Creative Storytelling in the Digital Age, hosted by YouTube at JWT New York

Photos from Keynote Interview Josh Harris & Doug Rushkoff, hosted at Google

Pictures from the Financial Times & StockTwits event at the New York Stock Exchange (NYSE)

Pictures from Open UN, hosted by UN Pulse, with Clay Shirky at The Paley Center for Media

Pictures from Opening Reception hosted at the New York Public Library

A New Year and 6 Ways you can Get Involved in Social Media Week New York

With Social Media Week New York just five weeks away, we wanted to remind you that there is still plenty of time to get involved and play an integral role in the February conference.  Here are six specific ways you can get involved to help kick things off:

1) Host or curate a session

Join past hosts including New York Times, WIRED, MoMA, IDEO, Time Inc., or, alternatively, submit a session idea to anyone of the five content hubs, including Science & Technology at Google, Business, Media & Communications at JWT, People and Society at The Paley Center for Media, Art & Culture at Hearst Corporation and Music, Gaming & Sports at the Red Bull Space.  Events are typically two hours in length and range from traditional panel discussions, interactive workshops, panels, presentations, interviews, debates etc.  To register, simply click on the link below.  Once your session is approved, we add it to the schedule and promote through all of our media channels.

Register your event here.

2) Share your ideas with the world and register to speak

With more than 150 events planned for Social Media Week New York, there are plenty of opportunities for you to share your ideas and connect with our audience of more than 5,000 hyper-social influencers.

Past Social Media Week speakers have included Dennis Crowley, Co-founder & CEO, foursquare; Chris Anderson, Editor in Chief, WIREDSir Ken Robinson, Author of The Element: How Finding Your Passion Changes Everything; Chris Hughes, Co-founder of Facebook; Courtney Holt, President, MySpace Music; Dave Stewart,  Musician & Entrepreneur, Eurythmics; Seth Sternberg, CEO, Meebo; Dick Glover, President & CEO, Funny-or-Die; ?uest Love, Band member, The Roots; Alec Ross, Senior Adviser, Innovation in the Office of Secretary of State Hillary Clinton; and Tye Montague, Former President of JWT.

Register to speak here

3) Sponsor a Content Hub


Across the five Content Hubs, we have a number of compelling ways for brands to connect with our audience of hyper-social influencers.  Hub sponsorship includes branding and signage, event curation, speaking and presenting opportunities, product and/or service integration and a week-long opportunity to engage in conversation with more than 2,000 Hub attendees.  Hub sessions are all live streamed and packaged and distributed online.

For more information and for a full sponsorship prospectus, please email Toby Daniels.

4) Sponsor an event or hub session


This option is ideal if your brand is interested in sponsoring a single session at one of the Hubs, or one of the events taking place elsewhere in the city.  Event sponsorship includes signage, presence at the event, participation in the curation of the content, speaking opportunities.  Select events are live streamed and packaged and distributed online.

For more information and for a full sponsorship prospectus, please email Toby Daniels.

5) Host a party


At night, Social Media Week New York lights up with parties taking place throughout the city.  Kicking things off in style this year, we’re excited to be hosting the opening reception at the New York Public Library, with things drawing to a close at the Closing Party on the Friday night at a soon-to-be-named location.  If your company is interested in hosting something during the week, then we’d love to support you.

Register your party here

6) Join our network of bloggers & provide coverage


Social Media Week is building a growing network of bloggers and journalists who regularly contribute to both the global and local sites. As part of our editorial coverage we provide in-depth analysis and profiles on our partners, sponsors, speakers and other important contributors.  If you are interested in contributing, we’d love to hear from you.

Register to join the editorial team here

Don’t forget, if you want real-time updates, please follow @smwnyc for New York specific information and @socialmediaweek for global updates.  Also, join us over on Facebook, where we host additional content, discussions and attendee polls.

Hub Spotlight: Science & Technology hosted by Google

Yesterday we shared details around the People & Society Content Hub and provided specific ways for you or your organization to get involved. Today’s Hub Spotlight is focused on Science & Technology, which will be hosted by our friends at Google New York.

GET INVOLVED IN SCIENCE & TECHNOLOGY

If you’re looking to gorge on the latest disruptive social technologies or explore the more academic side of the social and mobile media space, then Google’s Science & Technology Hub will be your home away from home during Social Media Week New York.

As you can imagine we are faced with a plethora of options in terms of specific topics to focus on.  The general ones we are looking at right now cover the following areas:

  • Behavioral Psychology
  • Behavioral Economics
  • Cognitive Sciences
  • Anthropology & Sociology

Technology wise, again, we’re not short of options.  Here are a few we’re thinking about:

  • Augmented Reality
  • Social Data
  • Mapping & GPS
  • Futurism
  • Open Source Movements
  • APIs & Open Standards

These are by no means comprehensive lists; however, they give you a flavor of what we’re considering prgrammingwise.  Tell us what else we should be thinking about.  Tell us what’s missing!

Specifically, if you or your organization is interested in curating a session and helping to shape the programming at the Science & Technology Hub, we would love to hear from you.  Sessions are typically two hours in length and can either be a series of talks, a panel, a workshop or seminar.  We encourage our guest curators to think creatively about their sessions and consider designing an experience that moves beyond traditional conference formats.

To submit a session idea, please visit the event registration page and reference which Hub you are interested in, in your application.

If you are interested in sponsorship or media partnership opportunities, we have some really exciting ways for brands to participate  in the experience and contribute to the programming. For more information please contact: toby@socialmediaweek.org

The Science & Technology Hub is brought to you by Social Media Week organizers Crowdcentric & Google.

About the Hubs

Social Media Week Hubs include: Science and Technology Hub, hosted by Google; Business, Media, and Communications Hub, hosted by global advertising agency JWTPeople & Society Hub, hosted by The Paley Center for Media; and Music, Gaming & Sports, hosted by Red Bull Space. As we mentioned in our announcement, we are also launching a fifth Hub which will cover Arts & Culture, the location of which we will share in the coming week or so.

Hub Spotlight: People & Society at The Paley Center for Media

Last week we announced the locations of four Content Hubs, each of which will focus on  a specific theme. Over the course of this week, we are going to focus on highlighting each Hub and some of the specific topics that will be featured, as well as how you or your organization can contribute to the programming.

The confirmed partnerships include: Science and Technology Hub, hosted by Google; Business, Media, and Communications Hub, hosted by global advertising agency JWT; People & Society Hub, hosted by The Paley Center for Media; and Music, Gaming & Sports, hosted by Red Bull Space. As we mentioned in our announcement, we are also launching a fifth Hub which will cover Arts & Culture, the location of which we will share in the coming week or so.

GET INVOLVED IN PEOPLE & SOCIETY

Today’s spotlight is on the People & Society Hub at The Paley Center for Media.  The theme itself is clearly fairly broad, so we have decided to focus on the following topic areas in terms of how they are impacted by developments in social and mobile media:

  • Education
  • Health & technology
  • Philanthropy
  • CSR
  • Government & Civil Society
  • Environment

If you or your organization is interested in curating a session and helping to shape the programming at the People & Society Hub, we would love to hear from you.  Sessions are typically two hours in length and can either be a series of talks, a panel, a workshop or seminar.  We encourage our guest curators to think creatively about their sessions and consider designing an experience that moves beyond traditional conference formats.

To submit a session idea, please visit the event registration page and reference which Hub you are interested in, in your application.

If you are interested in sponsorship opportunities at the People & Society Hub, we have some really exciting ways for brands to participate  in the experience and contribute to the programming. For more information please contact toby@socialmediaweek.org

The People & Society Hub is brought to you by Social Media Week & The Paley Center for Media with additional curation from ThinkSocial & GOOD.

About the Paley Center

The Paley Center for Media, with locations in New York and Los Angeles, leads the discussion about the cultural, creative, and social significance of television, radio, and emerging platforms for the professional community and media-interested public.

Social Media Week Event Coverage: Marketing to Millennials with MrYouth

Part 1: Introductions

Part 2: Who do they follow and why?

Part 3: Content Consumption

Social Media Week’s Second Annual Conference in New York Doubles in Size and Is Expected to Reach More Than 3,000 Attendees

SMW_logo_newyork_web_wideSocial Media Week’s second annual conference launches on February 1st, 2010 and will take place simultaneously in New York City, Berlin, London, San Francisco, Toronto and São Paulo.

The scope of Social Media Week New York has doubled in size from its inception in 2009, with more than 70 events currently scheduled over the course of the five-day series. Headline events in New York include “Branding the Future with Social Engagement,” sponsored by Pepsi Refresh; “Social Media & the Haiti Disaster,” hosted by The New York Times; “Understanding Social Graph Optimization,” sponsored by Meebo and hosted by JWT; “The Future of Space & Time and the Proliferation of Location-based Media,” hosted by Wired & McGraw-Hill’s Digital Innovation Showcase: The Impact of Social Media in Higher Education.

Other seminars throughout the course of the week will cover the impact of social media on topics including arts & culture, sports, healthcare, education, entertainment, music, fashion & beauty, news, politics and brand communications. The events will take place in some of New York’s most prestigious venues, including the Museum of Modern Art, the Conde Nast building, The New York Times headquarters, IDEO, JWT, The Paley Center for Media and the Time & Life Building.

“The breadth and diversity of Social Media Week events across all the participating cities is a reflection of social media’s role in modern society,” said Toby Daniels, founder and executive director, Social Media Week. “The growth of social media has become so profound that it now has an impact on nearly everything around us, from reforming the way doctors communicate with patients to the way teachers interact with their students.  Our hope is that Social Media Week will promote the effective uses of social media and also help advance our understanding of how to leverage it for future benefit.”

Activities in New York kick off on Monday morning with the opening press conference. Presenting speakers include the Paley Center for Media’s Chief Operating Officer Christy Carpenter; Pip Marquez de la Plata, chief marketing officer of Meebo; Frank Cooper, PepsiCo’s chief engagement officer; and the CEO of New York-based digital agency Deep Focus, Ian Schafer.

“Social Media Week is one of the premier events in the space and provides a comprehensive analysis of the impact of social media on business and culture today,” said Stephanie Agresta, executive vice president, global director, digital strategy & social media at Porter Novelli. “As global media partner for Social Media Week, we are delighted to help draw people to the events worldwide and, ultimately, facilitate ongoing conversations about this incredibly valuable and constantly evolving communications vehicle.”

Pip Marquez de la Plata, chief marketing officer of Meebo added, “As social media continues to evolve, we believe it’s critical to bring people together to discuss its potential for publishers, brands and consumers.  Social Media Week is on outstanding outlet to do just that.”

For more information on Social Media Week and to find out how to register for events in each city visit http://socialmediaweek.org.

Here’s a quick list of a handful of events that still have capacity:

3D and the Future of Home Entertainment, hosted by Sony WonderLabs

RSVP here:  http://smwnysony.eventbrite.com/

The Official PressLift Launch Party
RSVP here:  http://smwnycpresslift.eventbrite.com/

Crowdsourcery Potions 101: Why Some Marketing Potions Fail and Others Thrive, Hosted By JWT
RSVP here:  http://smwnyccrowdsource.eventbrite.com/

The Role of Social Media in Digital Storytelling, hosted by SMAC
RSVP here: http://socialmedia.rfistudios.com/

Social CRM & Lead-Generation on Twitter for Business Teams (Webinar)
RSVP here:  https://www1.gotomeeting.com/register/740396969

The Future of Social Media in Higher Education – Hosted by McGraw-Hill Student Innovations
RSVP here:  http://mcgraw-hill-socialmedia.eventbrite.com/

The Beauty of Social Commerce: An Interview with Ted Rubin PLEASE EMAIL andrea.Abrahamson@Mutopo.com TO REQUEST AN INVITATION

The Suxorz: The Worst Social Media Campaigns of ’09
RSVP: http://suxorz10.eventbrite.com/

Social Media Week NYC Registration is Open!

We are proud to announce that registration for Social Media Week is now live.

You can RSVP for events here: http://socialmediaweek.org/newyork/schedule

Included in the program are over 35 individual events, covering topics such as healthcare, sports, music & news to brand marketing, politics, and arts & culture.

Here’s a taste of what’s on offer:

Panels & Presentations:

  • Branding the Future with Social Media, sponsored by Pepsi Refresh
  • Hacking with API’s in the Cloud, hosted by Drop.io
  • Networked News Gatherers, hosted by Time Inc
  • Humanizing Social Media, hosted by IDEO
  • The Future of Space & Time, hosted by Wired.com
  • Social Graph Optimization, hosted by JWT and sponsored by Meebo
  • Reinvention from the Ground Up, hosted by Razorfish
  • PSFK presents Good Ideas Salon with Seth Godin
  • Designing Social Interfaces, hosted by UltraLight Startups
  • Putting The Social In CSR, a ThinkSocial/Media Council event, sponsored by Pepsi Refresh
  • Digital Culture NYC: Breaking Down the Walls, hosted by MoMA

Parties & Mixers

  • Social Media Week presents Opening Night Celebration, sponsored by Meebo, Pepsi Refresh and Diageo
  • Tweetup, hosted by Mediabistro
  • Digital Cocktails: Keys To Social Media Success
  • Digital Divas with Social Diva
  • NextUp NYC, hosted by Mashable
  • Exploring Music’s relationship with Social Media, hosted by SoundCtrl
  • OBLITERATI: Social Media Week
  • Social Media Week Official Closing Party sponsored by Meebo, Pepsi Refresh and Diageo

To register for events, simply visit the New York website, select Schedule from the top navigation and RSVP for the events you wish to attend. We will be adding more events over the next couple of weeks, so make sure you check back for updates.

PLEASE NOTE THAT YOU MUST RSVP FOR EVENTS INDIVIDUALLY.  REGISTERING THROUGH *SCHED DOES NOT ADMIT ENTRY.

Thanks to our global headline sponsor Meebo and supporting sponsors Pepsi Refresh and Pepsico and our amazing roster of event partners, the majority of events listed are free to attend.

Want to participate in Social Media Week beyond simply attending?

There’s still time.  You can still register your own event, register to speak, or even volunteer if you would like to help out during the actual week itself.  Check out http://socialmediaweek.org/getting-involved for more information.

Thanks again to all of our wonderful supporters, including the global and NY Advisory Boards and planning committee.  Without their vast efforts & energy, Social Media Week would not be possible.

Social Media Week NYC: Initial Agenda of Events

After months of collaboration we are delighted to release the initial agenda for Social Media Week NYC. In addition to what you can see here, we also plan to add at least another fifteen events to the program over the course of the next few days.

You can view the initial agenda here: http://socialmediaweek.org/newyork/schedule/

PLEASE NOTE THAT REGISTRATION OPENS FROM JANUARY 18TH.

Attendees will be given a full two weeks to register for events. Registration will be on a per event basis, allowing you to build a personal program that is specific and relevant to you.

If you want to receive updates you can follow @smwnyc on Twitter.  If you would like to be notified when registration goes live, please email info@socialmediaweekny.com.

Thanks to Social Media Week’s Title Sponsor Meebo and Supporting Sponsor Pepsico and Pepsi Refresh, almost every event hosted during Social Media Week will be free to attend.  Thanks also to our Media & Communication partners, The New York Times, Mashable, PSFK, 360i & PressLift and of course to our fantastic Advisory Board for helping to put together Social Media Week NYC.

The Jigsaw Puzzle Approach

Picture 13

I was speaking with a friend the other day and he asked me how things were going with the preparations for Social Media Week.  Having answered this question numerous times in the past few weeks, I have begun to develop an analogy that best describes the process and experience of planning a very complex, distributed conference.

Planning Social Media Week is a bit like working on a giant jigsaw puzzle, only that rather than the puzzle being a standard size, with a set number pieces, it is more amorphous and constantly growing, and in some cases the pieces keep dividing into smaller pieces.

The reason for this is because the number of people, partners and collaborators involved in organizing Social Media Week runs into the hundreds and the total number of venues will be around fifty and the number of attendees will probably top 2,000.  However, despite how wonderfully complex this makes planning process, the rewards as you start seeing the jigsaw’s picture emerge is incredibly gratifying.

So, why did we develop such a complicated model? There are three main reasons:

  1. Removing the burden of an expensive venue, reduces the cost of hosting the conference, allowing us to allocate sponsorship revenue towards production, which in turn allows us to keep attendance free for almost all events.
  2. We wanted to take advantage of the cities underutilized, iconic and interesting space, that traditionally is not used for conferences. Here in New York we are benefiting from space in the New York Times, Wired, Time Inc and IDEO, among many other wonderful venues.  The other cities are all doing the same.
  3. Distributing the conference over multiple locations allows us to host many more events, which in turn helps us reach more people with a more diverse range of topics.

In addition to reducing costs, utilizing alternative space and designing a broader program, the model behind the team for Social Media Week is also structured differently.  Rather than take a top down approach, we instead build a team made up of key influencers in the space, who bring a range of experience and understanding to the conference.  The program of events and the overall format is very much a reflection of the thirty or so people involved,  and of course a reflection of the wider community who are also instrumental in helping to build the program of events.

The reason for sharing this was motivated in part because as we move towards the launch of the conference there are many people asking about the how everything works, when the schedule will be live and when it will be possible to register for events.  Understandably, people are frustrated when only three weeks out there is not a publicly available agenda.  The reason for this is simple.  It’s not ready yet.  It will be, very soon, but it’s not yet.  It would like to be notified when it is, please send an email to info@socialmediaweekny.com or if you want information on another city, you can reach them through their site.

I hope however, that through sharing how the program comes together, people will be more patient and understand that despite this rather unorthodox approach, the quality of events, the learning experience and the opportunity to connect around emerging practices and trends in social media will more than make up for any frustration felt in the build up.

A new voice for Social Media Week NY

SMW_logo_newyork_web_wideFor too long we have been hiding in the shadows of the much larger and more dominant @socialmediaweek Twitter handle, but no more!  It’s time for us to break out on our own and develop our own voice and our own unique personality, which was a long-winded way of saying that we have a new Twitter handle.

Follow @smwnyc for updates on the New York conference.

Login to Save
Save to Favorites
Remove from Favorites
close

Achtung!

Please wait

Who are you?
Are you on the internet?

This info helps us make cool apps for you.

Where are you?
close

Achtung! The username or password you entered is incorrect. Please try again.

Please wait

Returning Users: Sign In

Lost Password?

Not a Member Yet? Join Today