Partners

Linking It All Together- LinkedIn & SMWNYC

More than 100 million users representing over 200 countries around the world. The largest professional social network. Yes, we’re talking about LinkedIn. This year, SMWNYC is very excited to have LinkedIn on board as one of our official sponsors. What does this mean for you? Well, two pretty big things. 1. They help it all…

Advisory Board

Our Advisory Board is Rock Solid. Meet Steven Rosenbaum.

With over 500 speakers, almost 300 events, over 120 event partners, and more than 60 locations (including our Content Hubs), SMW12 is promising to be nothing short of spectacular. Our Advisory Board has shown enthusiam and guidance throughout the planning process, sharing their time, ideas, and tweets to create the best Social Media Week yet. Drawing upon…

Interview

Spotlight: Keynote Jeff Dachis

A member of our Global Advisory Board. Former Chairman of Razorfish, the world’s largest digital marketing solutions firm. Founder of his namesake, the Dachis Group. He lives and breathes social- just check out his Twitter feed and you’ll know what I mean. And now, keynote for SMW NYC. It’s time you got to know Jeff…

Business & Commerce

An Interview: Amanda McCormick of SocialFlow.com

Amanda McCormick has been published in the Village Voice, the New York Observer, Heeb magazine, and the Bellevue Literary Review. She honed her writing and online media skills working for big brands like Miramax, Bertelsmann and Lifetime Television, but she is driven by a passion for grass-roots initiatives, entrepreneurs and those working on behalf of the public good (she teaches nonprofits how…

Events

Get ‘Em While They’re Hot- New Events Added!

With nearly 200 events here in NYC, keeping up with the schedule can be a daunting, yet fun task. And sometimes you need a little extra help. Since registration opened on January 17th, we’ve added a few gems that you won’t want to miss. Check out our list and let us know which new events…

Events

Five Reasons to Visit the Health & Wellness Hub

In 2012, Social Media Week New York introduces the first Health & Wellness Hub to serve as a platform to empower change in health through collaboration. Hosted by Saatchi & Saatchi Wellness and curated by Luminary Labs, the Health & Wellness Hub will take place at Saatchi & Saatchi’s ground floor auditorium, and offers seating…

Events

Art & Culture A Fit For Hearst

One of the ways SMW NYC helps attendees follow events easily is by segmenting the events into different Content Hubs. This content is hosted by iconic institutions, leaders in the area. And one of those is Hearst Magazines. Stimulating dialogue centered around the arts, fashion and cultural shifts, Hearst Magazines will serve as our Art…

Opinion

Is Social Media The New Mothers’ Group?

Is Social Media The New Mothers’ Group? Guest post by Meg Akabas I recently ventured into the world of Twitter with the encouragement of friends, colleagues, and my kids who convinced me it was an important medium to help link me to people who might benefit from my new iphone app ParentSmart. I was told…

News

Twitter: The Fresh Censor

According to The New York Times’ Bits column, Twitter has sent a message that will flutter in the timeline. The social media microblogger will censor content viewed as inflammatory by selective nations. A grey widget will pop up in the time feed, stating that, “This tweet from @username will be withheld in: Nation X.” Disruptive…

Business & Commerce

Spotlight on SocialVibe

Last week, we began looking at the organizations behind SMWNYC, making it all happen. Second in our series highlighting our local sponsors is SocialVibe, digital advertising company that builds philanthropy into its core. SVP Sales of North America, Mike Barbeau tells us the story of how it evolved into an award-winning, game changing company- and…

Interview

How Young is Too Young? Exploring children’s use of social media: An Interview with Andy Affleck

Andy Affleck is an alum of Dartmouth College. He is leading the development of an iOS/Android application for a startup called Ozmott and is also the author of Take Control of Podcasting on the Mac. He’s written numerous articles for TidBITS and is the proud father of an 11 year old. Your son attended the Waldorf School where…

Uncategorized

It’s a Typography Off! COMMON Pitch & Threadless

Last month, we announced our partnership with COMMON. And while their COMMON Pitch is coming up Wednesday, February 15th, you can be a part of the movement and partnership now. How, you ask? Well, COMMON’s Carmel well tell you: We have a saying at COMMON, and a really good one. It’s good because it’s simple,…

Inspiration

The Importance of IRL in Social Media

When we talk about social media, many think of a bunch of people sending out TMI to their old friends on Facebook and random followers on Twitter. Lonely hearts spending Friday night’s on OK Cupid. Loads of pictures of Junior doing…well, pretty much everything. Over 200 “S*** so and so Says” videos on YouTube. And,…

Interview

An Interview with Susan Halligan, SMW12 Moderator

Susan Halligan, the former Marketing Director of The New York Public Library (NYPL), established the first-ever marketing department for the 100-year-old institution, transitioning the library from traditional communication platforms to new media platforms.  The library’s “Don’t Close the Book” advocacy campaign was named by MarketingSherpa to the 2010 Viral and Social Media Hall of Fame. …

Advisory Board, Announcements, Coverage, Events, News, Uncategorized

SMWNYC Attendee Tips…from an Attendee

Many of your fine social media-savvy folks are aware that the official floodgates for Social Media Week 2012 registration have opened. As a resident New Yorker, I’ll be hitting the pavement hard throughout the NYC boroughs, blitzing innumerable SMWNYC 2012 events for the second consecutive year. As a returning attendee, I figured it apropos to offer…

Business & Commerce

Tumblbeasts: 14; Lisa: 0

I started blogging around 2004. Frankly, I didn’t think much about my choice of platform. Most of the blogs I followed were hosted by Blogger, so I registered there as well. Then Dartblog started offering students a blog presence. If you can’t already tell, I bleed green. Of course, I signed up for a Dartmouth-affiliated page. Shortly…

News

Let Me Google That For You

I’m sure some of you know the service, Let Me Google That For You (LMGTFY). It’s one of those parasitically brilliant – or iteratively brilliant, depending on how you define it – sites that is used when you want to come up with a sly remark to your friend’s question, “Does anyone know any good…

Announcements

Spotlight on Buddy Media

Social Media Week is possible due to the great support of our global and local sponsors. This year, that group includes some major players in the social and digital space, all of them taking a a very active role in shaping Social Media Week New York. Over the next few weeks, we’ll be introducing you…

Inspiration

What is Social Media? Why Do We Care?

Social Media. Hate it or love it, everyone talks about it. And has an opinion about it. While everyone is exposed to it daily, how many people really know what it is? You, being a self-selecting audience, would likely be able to provide an informed response. Others, however, might simply blurt, “Facebook!” as if that…

News

SEO vs. Google+

Pundits have been ready to bury search engine optimization as a tool for data valuation in the web. One writer proclaims that conventional web crawlers will finally stand still. Social media networks, in his mind, now represent the referral source for content. On the other hand, this writer from State of Search says for internet scions to hold…

Advisory Board

Spotlight: Advisory Board Member Adam Mirabella

Adam Mirabella is Nokia’s Global Director of Digital Marketing. He manages Social Network Marketing, Digital Marketing, and key relationships with powerhouses such as Facebook, Twitter, Google and Foursquare. His mission? Leveraging Nokia’s digital marketing worldwide to deliver a crisp, relevant message for the people Nokia serves. Nokia‘s focus? Helping people connect. Whether through devices, services,…

Business & Commerce

Green Gamification: Combining Social Media & Game Mechanics to Promote Sustainability

Games are like ketchup: widely loved and diversely applied, with an appeal rooted in childhood. In fact, a new report reveals that over 90% of U.S. kids aged 2- 17 are gaming today. Yet the gaming generation has been on the rise for three decades, leading to not only an army of young gamers, but…

Business & Commerce

Engaging The Most Important Audience…Customers

Customers want to talk to a real person.  What happens when you call a company and you reach an automated response? You immediately tell yourself to buckle in for a ride and a wait. You navigate a maze of torture before you finally reach someone. From time to time the automated attendant will jumble what…

Advisory Board

Spotlight: Advisory Board Member Susan McPherson

Susan McPherson is Senior Vice President at Fenton, the nation’s leading public interest communications firm. Her focus? Corporate Social Responsibility (CSR). Prior to joining the Fenton team, Susan was Vice President of CSR services at PR Newswire. She helped companies communicate their CSR activities, sparked new business relationships, and managed partnerships with companies such as TechWeb,…

Coverage, News

Public Enemy #1: GoDaddy’s PR Disaster as Customers Take to the Social Web

December 29th has been officially dubbed “Leave GoDaddy Day.”  Organized by Cheezburger CEO Ben Huh and backed by an army of Redditors, the internet is planning a global walkout from the domain registration and hosting company. To encourage customers to act, tutorials have been circulating on “How to transfer domains from hosts”, along with a…

News

Apple and The New Voice Generation

As the year closes, the modern world will reflect on those notable moments that set the tempo of 2011.  The late Apple visionary Steve Jobs will surely gain more coverage.  New CEO Tim Cook has moved forward with strategic developments that are flying under the radar. One of them involves voice technology. Voice Command is…

Creativity

The Slacker’s Guide to Creativity

Social Media Week’s submission deadline is approaching fast, and once holiday festivities have ceased, February will be lurking around the corner. With so many tasks at hand and extra obligations piled upon typical routines, it can be difficult to set aside time to “get creative” and develop something awe-inspiring. Take the pressure off and choose…

Business & Commerce

Leveraging LinkedIn to Land a Job-Job: Part 2 of 2

This is the sequel to Leveraging LinkedIn to Land a Job-Job: Part 1 of 2. Let’s bring it all together and take a closer look at my favorite LinkedIn Boot Camp infographic (unleash your inner tech-geek!). I hope you’ll find a few hidden gems of insight in this follow-up companion piece. Point #4 – Muscle Toning:…

Business & Commerce

E-Commerce Knocks On Gentlemans’ Closets

The e-commerce marketplace for men remains undefined. A swarm of websites has emerged, offering a multitude of collection pieces. Statistics have proven for years that men despise entering a store to purchase clothing. As a result, hubs such as Mr. Porter and Gilt Groupe flourish by providing esteemed labels at lower price points.  Gilt Groupe…

Events

Announcing Social Media Week NYC’s Content Hubs & Partners

Building on the success of SMW NYC 2011, we are excited to announce the initial lineup of Content Hubs which will serve as the primary locations for official SMW programming throughout the week of February 13-17. Building off the Global Theme of Empowering Change through Collaboration, each Content Hub, will host programming at iconic institutions throughout…

Business & Commerce

Branding Social Change; The Persona of Change Through Social Media

The use of the words branding and social change in this title is not an attempt towards commercialization or to cheapen movements such as the Socialist Revolution, Women’s Suffrage, or Civil Rights Movement, but to more clearly identify how we are reaching individuals, giving expression, and creating the tribe around a movement. The internet may…

Advisory Board

Spotlight: Advisory Board Member Paul Kontonis

With almost two decades of digital media experience, Paul has become a force to be reckoned with throughout the online video industry. Under his watchful eye, over twenty-five original web series (including successful online branded entertainment for Warner Bros, Armor All, Experian, Holiday Inn Express, Phillips Van Heusen, IZOD IndyCar and Samsung) have been produced….

Fashion

“I don’t do fashion, I am fashion!”

A quarterly catalog, advertisements in the New York Times, and socialites in the front row of fashion shows ain’t cutting it anymore and fashion brands have taken note. In order to stay relevant, brands have to go where their consumers spend most of their time, where they shop, and where they speak to their friends:…

Events

Funnel competition into creativity

Tag. A coloring contest. Dodgeball. Class rankings. What begins in grade school as a simple mission to earn more points than the opposing team or be the last one standing will eventually permeate your world (whether you want it to or not). Competition. It’s a word that fuels action. Competition for dollars, for time, for…

Business & Commerce

Leveraging LinkedIn to Land a Job-Job: Part 1 of 2

I’d like to offer some point-counterpoint commentary on a topic matter that currently occupies a lot of my physical and mental energy consumption: how to optimally leverage your LinkedIn network to land, as I affectionately like to call a “full-time position with benefits.” A Job-Job. While I am currently enjoying my flexible schedule freelancing for…

Advisory Board

Advisory Board Meeting: Behind the Scenes

Ever wanted to know what goes on during our Advisory Board meetings? We’ll tell you. This past Monday, we dove into the challenges of defining unconferences with the help of Matt and Mark from We Make Cool Sh.it. We’re always looking for new ways to encourage event partners to push beyond typical panel formats and…

Advisory Board

Spotlight: Advisory Board Member David Berkowitz

David Berkowitz (@dberkowitz) is Vice President of Emerging Media for 360i, the digital marketing agency labeled one of the Best Places to Work by Advertising Age (2011) and Fast Company’s Top 10 Most Innovative Advertising Companies. David is partially responsible for these accolades. His weekly breakfast brainstorms, fondly referred to as “Bagels with Berky,” provide…

Business & Commerce, Events, Uncategorized

Will Social Media Till for Bills?

The Farm Bill is officially titled the Food, Conservation, and Energy Act of 2008. It is a long, complex document outlining the funding sources and programs relevant to agribusiness. The seemingly nominal legislations of the government gain little notice, but affect our livelihoods on a wide scale. The Farm Bill is such an example. It…

Business & Commerce, News

Social Media [Should] Take Flight in Customer Service

I have come to the understanding that some brands are hesitant about social media use for one of two reasons: 1. Fear. They are afraid it will somehow reflect poorly on their brand. 2. Priority. They claim they do not have the capital to contribute to a social media effort. Today, few brands can afford…

Advisory Board

Spotlight: Advisory Board Member Ashley Pinakiewicz

Meet Ashley. Ashley is the New Business and Client Relationship Manager in Clear‘s New York office. She devotes her energy to expanding Clear’s U.S. business through compelling, strategic projects and attentive client relationships. No stranger to to creativity and innovation, Ashley worked in Business Development at IDEO before joining her current team. While at IDEO,…

Business & Commerce

Building Partnerships That Last: 5 Tips & Tricks

In 2007 I spent several months traveling throughout Northern India, Nepal and Tibet. In my last month, I was based in Dharamsala, India volunteering for Cross Cultural Solutions. CCS is a non-profit 501(c)(3) organization that addresses critical global issues by investing in local communities through sustainable volunteer programs. Traveling and volunteering showed me how far a dollar…

Events

New York’s Initial Schedule

Today marks an important date for Social Media Week New York, as we unveil our initial schedule for the week! But before we get to what we are lining up for you, we have some pointers to share first. We’ll officially open registration January 17th but as the weeks go by, you can get ideas…

News

CES Press Preview Held in NYC

The 2012 Consumer Electronics Show in Las Vegas is two months away- and on November 8, excitement began developing in Manhattan, NY during the CES press preview at the Metropolitan Pavilion. The CES press preview began at 3 p.m. and lasted until 8 p.m.  Amongst Thai noodles, an extensive cheese assortment, chocolate fortune cookies, chicken…

Announcements

Calling All Entrepreneurs

We are very excited to announce the opening of submissions for COMMON Pitch NYC, a community event celebrating the next generation of collaborative social platforms. Featuring ten entrepreneurs and their fresh ideas for collaborative consumption, COMMON Pitch NYC will highlight the smartest and most efficient ways to utilize social technologies to borrow, share or trade…

Events

Event Submission FAQ

As we gear up for Social Media Week in February, you may have some questions about the process of submitting an event. Well, we’re here to help! Generally speaking the entire process takes 7-14 days. So, once you have your idea and participants lined up, head over to our Submit an Event form.    …

Events

Making Your SMWNYC Event Unique This February

Are you submitting an event to take part during Social Media Week this February in one of our twelve locations around the world? Consider the following for some thoughts on how to make your event sing and rise above the crowd during the week. Let me cut to the chase–in a sea of awesome SMW…

News

Occupying New York

For almost 7 weeks, New York has been the focal point for those frustrated in the country. The Economist has called Occupy Wall Street “America’s first social media movement,” and their followings on Twitter, Facebook and Tumblr are nothing to balk at. While never gaining Trending Topic status, #OccupyWallStreet has definitely been occupying social media….

Announcements

Empowering Change Through Collaboration

Following mass gatherings around the world in Spain and the Middle East, over the past month New York City has found itself in the center of a growing sense of American discontent. Whether a supporter of the cause(s) or not, one cannot deny the reach that the occupation of Wall Street and, on a larger…

Announcements

Social Media Week Returns to New York

We’re back! We are excited to announce that Social Media Week returns to New York February 13-17. New York joins Paris, Rome, London, Washington DC, Miami, Toronto, San Francisco, Sao Paulo, Singapore, Hong Kong, and Tokyo in examining how social media Empowers Change through Collaborative Engagement. This global theme is our call to action. We…

News

Attend PSFK’s Annual Conference

PSFK’s annual NYC Conference will be on April 8th this year.  The speaker lineup includes: Rachel Sterne the newly appointed Chief Digital Officer from the NYC Mayor’s Office, Nick Denton from Gawker and Yancey Strickler from Kickstarter. As a long term partner and friend of Social Media Week, PSFK has kindly offered up a discount…

Coverage, News

Video: The Future of Real-time Publishing (Part 1)

On February 10, 2011, over 120+ journalists, bloggers and media makers joined us for discussion on “The Future of Real-time Publishing“. This event was hosted by and produced in conjunction with The New York Times (@nytimes). Brian Stelter moderated a panel which included Ann Curry, Andy Carvin, David Clinch and Josh Harris. See below for part…

Coverage

Health | Tech | Food Open Innovation Output from Social Media Week workshop session, hosted by Luminary Labs

Health | Tech | Food Open Innovation Output 2011 View more presentations from Luminary Labs

Coverage

Pictures from Closing Party hosted at District 36 by Nokia, YouTube, AOL, PepsiCo & Macallan

Coverage

Pictures from Convergence: How Social Commerce and Mobile Change the Way We Make Decisions and Shop, Hosted by Saatchi Wellness

Coverage

Pictures from Social Good for All, hosted by Sapient Nitro at The Paley Center for Media

Coverage

Pictures from Creative Storytelling in the Digital Age, hosted by YouTube at JWT New York

Coverage

Photos from Keynote Interview Josh Harris & Doug Rushkoff, hosted at Google

Coverage

Photos from Brand Advocacy for Women event, hosted by PepsiCo at JWT New York

News

Pictures from the Financial Times & StockTwits event at the New York Stock Exchange (NYSE)

Coverage

Pictures from Open UN, hosted by UN Pulse, with Clay Shirky at The Paley Center for Media

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