Piers Fawkes, Editor-in-Chief of PSFK.com, and the team behind PSFK’s much buzzed about 2014 “Future of Retail” report invite you on a riveting exploration of the ideas and innovations shaping tomorrow’s retail landscape. Joined by a thrilling lineup of guest speakers from leading brands and cutting edge innovation incubators, PSFK will explore how emerging technologies and progressive consumer engagement strategies are upending the the ways that shoppers interact with brands and retailers. From digital data to social technology, PSFK will offer an unparalleled peek at the gamechangers pushing seismic shifts in shopper behaviors.
On the morning of February 18th, the PSFK team invites you to join an illuminating discussion about the trends driving retail’s transformation and the new strategies brands and retailers can employ to deliver contextual experiences that drive sales. Highlighting key trends from the recently released 2014 Future of Retail report, PSFK Labs’ consultants will be joined by pioneering experts from across the retail field to showcase the trailblazing innovations that promise to be the new foundation of retail. Below is a first glimpse at the guest speaker lineup, with more to be announced in the coming week:
Soraya Darabi, Founder, Zady – Soraya is the co-founder of Zady.com, a shopping platform and lifestyle destination for the next generation of consumers who care about the origins of the items they purchase. ZADY is amongst the first online retailers to seamlessly integrate commerce, rich media content and social media to provide customers with a dynamic shopping experience. Soraya co-founded the application Foodspotting after beginning her career as Manager of Digital Partnerships and Social Media at The New York Times.
Ria Tobaccowala, Lifestyle Partnerships Lead, Google+ - Ria is part of the Google+ Marketing team and heads up external partnerships with organizations, brands and individuals within the Lifestyle category. Ria launched Shoppable Hangouts, a new social commerce experience allowing consumers to shop live web video broadcasts. Ria worked on the first ever virtual, citizen-driven interviews with President Obama and First Lady Michelle Obama using Google+ Hangouts. Before joining the Google+ team, Ria led co-marketing relationships for the North American small business ads marketing team and worked with partners such as Chase and HP.
David Rosenberg, Managing Partner, IPG Media Labs - David manages the IPG Media Lab, builds its client portfolio and develops commercial relationships with strategic partners across the range of media owners and agencies connected to the IPG family. David is also responsible for developing revenue streams that enable the IPG Media Lab to grow and continue to produce programming that enhances the services it provides for clients, partners and the IPG network.
Lee Hnetinka, CEO & Co-Founder, WunWun – Lee started the WunWun on-demand delivery service in NYC to get people ‘what you need, when you need’ it. WunWun has created a range of creative interactions that detail an expansive list of possible uses that connect everyday people with the power of a personal delivery assistant service.
Peter Rivera, VP Executive Creative Director, Infusion Digital Agency – Peter has lead the multi-discipline creative team at Infusion in developing innovative solutions to retail clients’ problems, such as Samsung’s interactive display modules and Build-A-Bear’s technology integration that helps kids create and connect with personalized bears. Through a unique combination of enterprise development, innovative design, and a commitment to emerging technologies, Infusion offers a full suite of information technology services, including: custom architecture, training and mentoring, hosting and support, and user experience and design solutions.
Rachel Shechtman, Founder, Cube Ventures and STORY – Rachel is the founder of Cube Ventures, a retail and marketing consultancy. Cube delivers strategic merchandising and marketing solutions for retailers and direct marketers, independent designers and diverse brands; our clients operate in multiple channels, markets and categories. She brings her strategies to life through STORY, a new physical, retail experience that has the point of view of a magazine, changes like a gallery and sells things like a store.
Who Is PSFK Labs?
PSFK Labs is the research & strategy division connected to daily ideas site, PSFK.com. PSFK Labs has a history of presenting thought leadership in key sectors. Our retail reports are widely read and summary versions have been viewed by over half a million people online.
About PSFK’s Future Of Retail 2014 Report
In the fourth volume of the Future of Retail report, the PSFK Labs team will examine how real-time access to information and analytics is changing the face of modern retail for both shoppers and brands. Alongside data as the foundation for decision making and exchange in the multichannel marketplace, we will look at how digital technologies are impacting the purchase path and the new opportunities they create. With access to an entirely new set of tools for supporting both shoppers and staff, retailers and brands now have the ability to deliver more convenient and efficient transactions, leaving time to focus on providing meaningful value to their customers online, on mobile and in-store. For their participation, shoppers can expect a higher level of customer care and more personalized shopping experiences that build greater loyalty over time.
Lifestyle Partnerships Lead / Google+
VP Executive Creative Director / Infusion Digital Agency
CEO & Co-Founder / WunWun
Managing Partner / IPG Media Labs
Founder & CEO / Cube Ventures and STORY
Founder and Editor-in-Chief / PSFK
Co-founder / Zady