The growing demand for sustainable fashion and beauty is quickly changing the way people view eco-friendly products. According to the Organic Monitor, sales of organic and natural products will reach $14 billion by 2015. Though 70 percent of Americans seek sustainably made products, successful eco-companies are struggling to find the right audience and deliver the proper message in order to create an impact that sticks.

This discussion and networking event will provide insight as to how green fashion and beauty entrepreneurs and startups can market their businesses using social media strategies to establish an authentic online voice that connect with eco-conscious consumers.

Featuring an expert panel of social media influencers in the green beauty and fashion industries, we will discuss best practices for participating in the “green” conversation online. Topics to be covered will include:

• How to develop strategic partnerships with eco-influencers for lasting brand growth
• Creating content that sticks and motivates consumers to not only support your business, but the eco-movement as a whole
• Serving as an informative resource in the sustainable style industry and not just a product pusher
• Creating a following that allows you to listen in on the conversation, gather feedback and understand the needs of your community

MODERATOR:

Sherrell Dorsey – Eco-Glamour Expert & Social Media Strategist (OBV Media)

PANELISTS:

Yoli Ouiya - Green & Healthy Living Expert, Green Chef

Jennifer Barckley – Eco Living Guru, Storyteller, Director, Brand Communications and Values for The Body Shop

Erin Schrode - Founder of Teens Turning Green

and other special guests…

VENUE INFORMATION:
Green Spaces - www.GreenSpaces.com

Green Spaces is a co-working space that provides infrastructure for triple bottom line companies to work and grow. With locations in New York and Colorado, Green Spaces co-working offices are hubs for good. We unite and cultivate the social innovation, environmental, socially responsible and nonprofit communities.