Every invention starts as a small spark of an idea. A frustration for which there is no current solution. An element of functioning in the world that could be easier or more efficient. But there are have always been tremendous barriers around people getting from “think” to “thing.” Ben Kaufman is removing those barriers. Through Quirky, he is reinventing the product development process.

Learn from Ben what the collaborative invention creation process looks like and how it is changing the products that make it onto our store shelves.