As more and more brands commit to Facebook, Twitter, and other social communities, the stakes of managing millions of fan relationships is rising. Increasingly the job of the community manager is evolving to a more complex and even senior role. Join Social@Ogilvy and hear from those in the trenches and those shaping how brands are managing fans and customer relationships. What are the new skills of the community manager? How will they fit into traditional organizations?
• Rachel Caggiano – Senior Vice President, Social@Ogilvy
• Karen Untereker – U.S. Manager, Social Media at Ford Motor Company
• Ariel Norwood – Online and Social Media Team Leader, Northeast Region, Whole Foods Market
• Vanessa Wojtusiak – Head of Social Marketing, iHeartRadio
VENUE INFORMATION:
Ogilvy and Mather
The Chocolate Factory
636 11th Avenue
New York, NY 10036