About Hub: JWT New York

JWT New York (Midtown East)

466 Lexington Ave (45th St & 46th St)

List of Events:

Mon 2/13 9:00-11:00am Keynote: David Eastman, CEO of JWT North America followed by Top Trends that will Shape Social in 2012
Mon 2/13 12:00-2:00pm Beyond Borders: Impact of Social Media in a Global Economy
Mon 2/13 3:00-5:00pm State Your Case: Research vs. Social Analytics
Tue 2/14 9:00-11:00am Talk: Screw Earning Media and Start Earning Value with BBH Labs
Tue 2/14 9:00-11:00am Panel: Why Engagement Should Be Spelled A-T-T-E-N-T-I-O-N hosted by SocialVibe
Tue 2/14 12:00-2:00pm Beyond the Like: Using Real People’s Real Stories to Drive Brand Awareness
Tue 2/14 3:00-5:00pm Social Media for Social Good
Tue 2/14 6:00-8:00pm Deep Focus Presents: An Evening of “Connectedness”
Wed 2/15 9:00-11:00am Keynote: Ben Kaufman followed by Marketing is Ruining the Internet hosted by JWT
Wed 2/15 9:00-11:00am Keynote: Ben Kaufman on Reinventing Product Development, followed by Panel: Marketing is Ruining the Internet hosted by JWT
Wed 2/15 12:00-2:00pm Keynote: Scott Belsky, CEO of Behance, followed by GOOD Panel: Beyond Crowdsourcing: Using The Community To Report
Wed 2/15 3:00-5:00pm Keynote: John Winsor, CEO of Victors & Spoils followed by Panel: Building Community: Combining Real World Experiences with Online Social Networks
Wed 2/15 6:00-8:00pm A Quizzical Evening in Social Media
Thu 2/16 9:00-11:00am Keynote: Michael Lazerow on The People Are the Message: Building Content for Connections followed by Panel: Brands as Publishers: Writing and Publishing Content at Scale
Thu 2/16 12:00-2:00pm Keynote: Rohit Bhargava on The Seductive Myth Of Brand Storytelling: Why Some Stories Work And Most Don’t followed by Panel: Second Screen and Social TV: Which Way From Here?
Thu 2/16 12:30-2:00pm Second Screen and Social TV: Which Way From Here?
Thu 2/16 3:00-5:00pm Harnessing the Power of Social Content: 5 Rules for Advertisers
Thu 2/16 6:00-8:00pm How and Why We Share: The Seven Deadly Sins of Social Media
Fri 2/17 9:00-11:00am What Real Time Marketing Really Takes
Fri 2/17 12:00-2:00pm The LinkedIn Difference: How Brands Are Building Deep Connections with Professionals
Fri 2/17 3:00-5:00pm Left Brain Meets Right Brain – The Blueprints for a Sophisticated Social Marketing Campaign

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Hub Summary | Advertising & Marketing | Art & Culture | Business & Innovation | Global Society | Health & Wellness | Social & Environmental Change
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