Unleashing Social Media on the Sports World, Hosted by the New York Times
Part 1
Part 2
Sports may well represent the most fertile ground for social media communication, enabling fans to connect with not only their favorite teams and athletes, but with other fans as well. This panel discussion and Q&A session features the various perspectives of the athlete, league official, and blogger to discuss how social media is shaking the foundation of the sports world.
Moderator:
- Gary Vaynerchuk, Partner and co-founder, VaynerMedia
Speakers:
- Michael DiLorenzo, Director of Social Media and Business Communications for the National Hockey League
- Matthew Cerrone Founder of metsblog.com
- Tyler Kepner, National baseball writer for the New York Times.



