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Mehrunnisa Wani is a student at Columbia’s School of Journalism. She is one of ten students providing on the ground coverage of SMWNYC- all from the student’s perspective. She is providing her report from Future of Social Technology. Every day there are emerging social platforms, startups, which marketers are adapting to and focusing their…
This is a guest post by Anna Choi. While the end was near for dedicated attendees of Social Media Week New York City, Friday was just the beginning of my experience. There was no time to waste and after debating over the serious line up of various events, I was ready for my first…
This is a guest post by SMW veteran Joyce Sullivan. This is my 2nd year as a Social Media Week NYC speaker and attendee. After getting my feet wet last year curating and moderating a panel on the emerging world of social media for financial services, I thought I’d dive in again talking about Social Media…
During a Social Media Week 2012 panel at JWT on Tuesday, Jennifer Creegan, General Manager, Brand Advertising Business for Microsoft Advertising and Brant Barton Co-founder & Chief Innovation Officer for Bazaar Voice announced an ad platform partnership dubbed “People Powered Stories.” Recent research by Microsoft’s Bing shows that consumers trust sources outside of social networks when making purchasing decisions…
Social Media Week’s Creating Music for the Social Web panel, hosted by SoundCtrl, took place this morning at Hearst Magazines, the Art & Culture Content Hub for this week’s events. Pitchfork Media President Chris Kaskie kicked off the morning with a keynote speech, where he talked about Pitchfork’s role as a kind of music discovery curator….
As Brand Channel Manager at pure-play social media agency Big Fuel, Ross Sheingold focuses on trying to keep the “social” in social media by creating lifestyle content that consumers actually care about. Aside from the four years spent at Penn State University, Ross has been a New Yorker living in Manhattan for the whole of…
It’s the small things that sometimes help move something from ordinary into amazing. Someone giving you their seat on the train. Free movies on a flight. Power charging stations at events. Snacks and beverages at Social Media Week. You’ve seen them around. You’ve taken some of the fruit- admit it. So, today we thank Whole…
Building on the success of SMW NYC 2011, we are excited to announce the initial lineup of Content Hubs which will serve as the primary locations for official SMW programming throughout the week of February 13-17. Building off the Global Theme of Empowering Change through Collaboration, each Content Hub, will host programming at iconic institutions throughout…
It’s the second day of Social Media Week and we hope you are all enjoying the awesome panels and parties! Have you been meticulously and strategically planning out your agenda for this week? Well don’t forget to pencil in this event hosted by Pandora, Big Fuel and Social Media Advertising Consortium: What is this event…
