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I love social media and I’ve been tracking the growth of Web 2.0 since its inception. My independent study in graduate school focused on blogging when many people still considered it a wasteland of angsty teenagers, geeky technophiles and middle-aged women posting updates about their cat(s). Although, companies have slowly– and reluctantly– embraced social media…

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Twitter Tips to help you make the most of your time. Yes, there are actually strategies for maximizing your 140 character missives. My advice won’t apply to every case, but I hope it will serve as a good guide for helping you craft a personalized approach for your needs. The suggestions below are primarily geared towards…

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Penultimate Day 4 of Social Media Week NYC 2012 was an amalgamation of transmedia storytelling, social media anti-best practices, and social good discussions, all centered around the integral importance of collaboration. Here are some of the day’s highlights: Collaborative Storytelling: Transmedia and Social Media: A panel of creators from Broadcastr, GMD Studios, Lina Srivastava Consulting,…

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Day 1 of Social Media Week NYC 2012 was literally a buzz with engaging keynotes, panels, and networking session, far too many for one person to cover. Therefore, the best SMWNYC attendee strategy, from my experience, is to pick your spots for the in-person show-ups, and cover the rest vis a vie LiveStream feed. Accordingly, I was…

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Dave Gray, Founder of XPLANE This post is a part of a continuing series of Keynote Spotlights– check back here throughout the week for more information on the phenomenal individuals who will be gracing #SMW12 events next week! You can hear Dave followed by Panel: Social Business by Design, hosted by Nokia, at on Wednesday February 15th from…

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Throughout this week, we’ll be giving you a heads up on everything that’s going on at our content hubs this time next week.  Events are filling up fast so check out what’s going on this time next week and click on the corresponding event link to register! Note that events are listed in chronological order based on…

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We’re doing all that we can this week to help you optimize your #smw12 experience.  While each of our hubs serve as homes for specific content areas, the number of sessions we host on a specific topic far exceeds the capacity we have in our Hubs. To help you navigate the schedule and find sessions…

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David Eastman, CEO of JWT North America This post is a part of a continuing series of Keynote Spotlights– check back here throughout the week for more information on the phenomenal individuals who will be gracing #SMW12 events next week! You can hear from David, followed by Panel: Top Trends that will Shape Social in 2012, on Monday…

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Welcome to the first of post in our “One Week from Today” pre-Social Media week blog feature!  Throughout this week, we’ll be giving you a heads up on everything that’s going on at our content hubs this time next week.  Events are filling up fast so check out what’s going on this time next week…

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Social Media. Hate it or love it, everyone talks about it. And has an opinion about it. While everyone is exposed to it daily, how many people really know what it is? You, being a self-selecting audience, would likely be able to provide an informed response. Others, however, might simply blurt, “Facebook!” as if that…

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For almost 7 weeks, New York has been the focal point for those frustrated in the country. The Economist has called Occupy Wall Street “America’s first social media movement,” and their followings on Twitter, Facebook and Tumblr are nothing to balk at. While never gaining Trending Topic status, #OccupyWallStreet has definitely been occupying social media….

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