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Google+ is heavily favored among early adopters as a social layer. With 540 million monthly active users, with 300 million viewing their Google+ stream at least once a month, while an additional 1.5 billion photos are uploaded to the site every week. “Slowly but surely we are getting a feeling that there’s a real momentum,…

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It’s not about gimmicks or the latest buzzwords. Advertising goes deeper than just slick tricks to get your click. The dominance of social media has changed not only the ways in which advertising and marketing executives present a brand to an audience, but also what the audience can offer back. So, this year, we’re stepping…

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It felt a little like Christmas morning when we found out that Warby Parker and Google+ were teaming up for a one-of-a-kind installation at our new Global HQ. This year’s theme is all about collaboration, so it’s a thrill to see incredible brands like these two doing just that. Stop by the kiosk and check…

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It’s SMW NYC! We know not everyone has registered to join us but don’t fret. We have an incredible schedule for tomorrow with some spots still available for you. Without further ado, here’s our Top 10 events you can still sign up for! 9:30 at Bloomberg: Innovate or Die: Are You About To Have A…

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As you’ve probably heard by now, advertising vanguard Ogilvy & Mather has joined us again this year as an NYC Supporting Sponsor. Last year, they announced Social@Ogilvy at our event, and we hear they have a few more tricks up their sleeve this year too. Social@Ogilvy’s Global Managing Director, John Bell, sat down with us…

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We’ve got some big news, and we want you to join us. Grab your laptop, and get ready for SMW NYC interaction on a new level… SMW13 is partnering up with HuffPost Live Today, at 5pm EST, our media partner HuffPost Live covers how safeguarding free expression and an Open Internet is still a critical…

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With hundreds of events (over 200!!!), we aim to highlight the ones that catch our eye and share them with you. Here are a dozen that grabbed our attention this week, each from industry leaders — several of which were just named Fast Company’s most innovative companies of 2013 — aiming to bring you the…

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When I was asked to share my top SMW NYC events, I must admit I got a bit excited. Coming from the non-profit background, I love the tools that SMW NYC provides to organizations seeking to create change and the discussions that evolve around making a positive impact. It’s interlaced in so much that we…

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If you didn’t think Google+ alone could make you a household name, think again. Singer songwriter Daria Musk went from internet zero to rock star Shero in the span of a 6.5 hour online concert. To learn more about Daria’s remarkable story and the ways in which social media can double as a star making…

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This post is a series of blogs contributed by SMW NYC media partner Differences Magazine. To learn more about Differences Magazine and to see the original post by Vivian Nunez, please click here.  Education and technology should not be viewed as two distinct entities, especially in today’s world. There are many ways that the younger demographic,…

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Stephen Bates is the Director of Business Strategy for Oracle Public Sector, one of the largest technology companies in the world. In this role, he drives program capture to enlarge Oracle’s hardware and software footprint within DoD, Federal Civilian agencies, Canada, and both state and local. Q. What is the general consensus among public companies…

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I’m sure some of you know the service, Let Me Google That For You (LMGTFY). It’s one of those parasitically brilliant – or iteratively brilliant, depending on how you define it – sites that is used when you want to come up with a sly remark to your friend’s question, “Does anyone know any good…

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I’d like to offer some point-counterpoint commentary on a topic matter that currently occupies a lot of my physical and mental energy consumption: how to optimally leverage your LinkedIn network to land, as I affectionately like to call a “full-time position with benefits.” A Job-Job. While I am currently enjoying my flexible schedule freelancing for…

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Social Media Week New York begins next week and posts this week will include overviews of each of the five Content Hubs, which is where much of the programming is taking place. We are incredibly excited to be partnering up with Google, host to the Science and Technology Hub.  The company continues to remain on…

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