social media
Ford Remixes Old Fiesta Campaign for 2013 Strategy
Social Media Week has taken New York City by storm, as thought-leaders and innovators discuss industry trends and developments. Kicking off Tuesday morning at the Business and Entrepreneurship Hub at Bloomberg HQ was Global Head of Social Media at Ford, Scott Monty. Scott Monty has been ranked by Forbes as one of the Top 10…
Surveying the Visual Social Media Landscape
As you might have read on Mashable, this Getty stock photo was widely circulated through social media in the wake of hurricane Sandy and purported to be a shot of the storm approaching New York, an example of one problem discussed during Tuesday’s Social Media Week panel. Tuesday’s “The Rise of Visual Social Media” panel,…
Twitter Tips to help you make the most of your time. Yes, there are actually strategies for maximizing your 140 character missives. My advice won’t apply to every case, but I hope it will serve as a good guide for helping you craft a personalized approach for your needs. The suggestions below are primarily geared towards…
This post is a series of blogs contributed by SMW NYC media partner Differences Magazine. To learn more about Differences Magazine and to see the original post by Jessica Bender, please click here. You can watch the SMW NYC event on livestream here. Being a social butterfly takes a lot of energy; along with constantly juggling…
This post is a series of blogs contributed by SMW NYC media partner Differences Magazine. To learn more about Differences Magazine and to see the original post by Vivian Nunez, please click here. Watching any kind of sports game has always been considered a very social experience, but in the last few years that social…
I can’t recap my first day of Social Media Week NYC without mentioning the night that preceded it. Speakers at 9am always seem more colorful when they’re presenting on the heels of a crazy party. And Social Media Week’s 2012 Opening Reception – hosted by Nokia and held at the Greenwich Village Country Club –…
Conventional thinking dictates that technology—including social media— and education are at odds with each other. Between the amount time student spend of Facebook, and the rise of pay-for-papers sites, many administrators and teachers have permanently blacklisted all of these programs in their schools. However, social media cannot be valued in such a constricted prism. There…
Penultimate Day 4 of Social Media Week NYC 2012 was an amalgamation of transmedia storytelling, social media anti-best practices, and social good discussions, all centered around the integral importance of collaboration. Here are some of the day’s highlights: Collaborative Storytelling: Transmedia and Social Media: A panel of creators from Broadcastr, GMD Studios, Lina Srivastava Consulting,…
Social Media Week 2012, NYC hump-day edition continued the momentum built up during the week’s first forty-eight hours of events, featuring an exceptional keynote from Behance‘s CEO, as well as two spirited, highly interactive discussions around creating community and social engagement. Here were some of Day 3 highlights: Keynote: Scott Belsky, CEO of Behance, followed…
There was much to love (pun intended) about the Valentine’s Day edition (Day 2) of Social Media Week NYC 2012. The events throughout the day brought attendees much of the same excitement that defined Day 1, with an array of diverse offerings to choose from. Here are some highlights from the three in-person sessions I attended:…
Day 1 of Social Media Week NYC 2012 was literally a buzz with engaging keynotes, panels, and networking session, far too many for one person to cover. Therefore, the best SMWNYC attendee strategy, from my experience, is to pick your spots for the in-person show-ups, and cover the rest vis a vie LiveStream feed. Accordingly, I was…
Douglas Rushkoff, Author & Media Theorist Program or Be Programmed This post is a part of a continuing series of Keynote Spotlights– check back here throughout the week for more information on the phenomenal individuals who will be gracing #SMW12 events next week! You can hear from Doug on Thursday February 16th from 9-11:30am,…
Elisa Camahort Page, COO and Co-Founder of BlogHer, Inc. This post is a part of a continuing series of Keynote Spotlights– check back here throughout the week for more information on the phenomenal individuals who will be gracing #SMW12 events next week! You can hear from Elisa, followed by Panel: The Dawn of Companion TV, on Thursday February…
Throughout this week, we’ll be giving you a heads up on everything that’s going on at our content hubs this time next week. Events are filling up fast so check out what’s going on this time next week and click on the corresponding event link to register! Note that events are listed in chronological order based on…
We’re doing all that we can this week to help you optimize your #smw12 experience. While each of our hubs serve as homes for specific content areas, the number of sessions we host on a specific topic far exceeds the capacity we have in our Hubs. To help you navigate the schedule and find sessions that…
It’s pretty amazing when you think about it: 40 ads that ran during the Super Bowl have been viewed on YouTube more than 99 million times. That is almost 1 billion impressions. It’s daunting to try to imagine all the creative power that went into the ad-making and the subsequent zooming on the Internet as…
We’re doing all that we can this week to help you optimize your #smw12 experience. While each of our hubs serve as homes for specific content areas, the number of sessions we host on a specific topic far exceeds the capacity we have in our Hubs. To help you navigate the schedule and find sessions that…
We’re doing all that we can this week to help you optimize your #smw12 experience. While each of our hubs serve as homes for specific content areas, the number of sessions we host on a specific topic far exceeds the capacity we have in our Hubs. To help you navigate the schedule and find sessions…
Throughout this week, we’ll be giving you a heads up on everything that’s going on at our content hubs this time next week. Events are filling up fast so check out what’s going on this time next week and click on the corresponding event link to register! Note that events are listed in chronological order based on…
This is the first of a part of a continuing series of posts spotlighting our 6 #SMW12 Content Hubs. We’ll be posting profiles of all the hubs throughout this week so keep checking back for more! The Art & Culture Hub is your go to location for all things music and tv and funny and…













































