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  • SMWSF 2012

    Recap – The truth about viral

    Article initially posted with the Title : 7 truths about viral content on Hypertext Last week was Social Media Week in San Francisco, organized by our good friends at Beyond with some help from Text 100. And among the tons of fantastic conferences that took place over the week, one especially grabbed our attention: “The Truth About…

    Featured, SMWSF 2012

    Recap: Social Technology and Data at Razorfish, sponsored by IBM

    A guest post from Beyond‘s VP of Analytics, Bo Moody, who attended the hub on Tuesday: The second day of Social Media Week San Francisco included a hub on Social Technology and Analytics hosted by IBM and Razorfish. The day kicked off with a Keynote from Rod Smith, VP of Emerging Technologies who gave everyone…

    Featured, SMWSF 2012

    Thoughts on Making Content Sharing Better, from Raanan Bar-Cohen

    SMWSF advisory board member and  VP of Media Services at Automattic, Raanan Bar-Cohen, shares an insightful post on making content sharing better. Writes Raanan: “The idea of a Twitter RT (Retweet) or sharing a blog post to Facebook is something so common today, that you don’t really need to explain to people why and when…

    Announcement, Featured, SMWSF 2012

    Social Media Week San Francisco Thanks Its Party Sponsors

    Was it only last week that we kicked off Social Media Week San Francisco with our media and VIPs? Hosted in the beautiful art gallery and lounge of Project One in San Francisco, we started the week with keynote speakers of the week, press, and social media aficionados, all while enjoying some tasty cocktails and live jazz,…

    SMWSF 2012

    Four Ways Fashion Brands Can Win the Social Media Popularity Contest This Year – by Ashley Laurel

    A guest blog post by Ashley Laurel   Sure fashion brands still need to have stylish forward thinking designs and create enough marketing content to start, but consumers are devouring brands’ content and repurposing it in new ways across the social web at astonishing speeds. Early last summer I blogged about the curation trend where…

    Announcement, SMWSF 2012

    gyro San Francisco to Host Google Keynote from Rikard Steiber

    Join us at gyro, Thursday, February 16th at 10am for “In Search Of: 1-on-1 with Google’s Rikard Steiber“. Steiber, Google’s global marketing director of mobile and social will be chatting one-on-one with gyro San Francisco president, Robert Ray. “As both a search and technology leader, Google is constantly blazing new digital trails,” says Ray. “I’m…

    Announcement, Global, SMWSF 2012

    Watch SAP’s daylong conference – live!

    Join SAP on Wednesday, in person at SAP’s Palo Alto office – and online via a live stream. Beginning at 9:00 am (PST), SAP executives Jonathan Becher, Mark Yolton, Brian Ellefritz, and Timo Elliot will deliver keynotes and lead panels with speakers from Adobe, eBay, Wells Fargo, Constellation Research, Social Media Group, and Jive Software, among several other companies….

    Announcement, Global, SMWSF 2012

    100+ Free Events at Social Media Week San Francisco/Bay Area 2012

    Welcome to San Francisco and the Bay Area’s largest ever Social Media Week which starts this morning at 8am PST. Our theme for all the events is “Shareonomics: The Growth of the Sharing Economy.” With over 100 events taking place across Northern California, there is almost too much to choose from. So, we thought we…

    Announcement, Featured, Global, SMWSF 2012

    100% Fresh: 15 Brand New Events Added to the Schedule

    Don’t miss these additions and updates to the Social Media Week San Francisco schedule! Monday, February 13th eBay Townhall 2161 North First Street Town Hall – Building 12 San Jose, CA 2:00pm – 2:50pm Social Commerce and Rewards, with BlogHer co-founder, Lisa Stone Also featuring: Stephanie O’Dea (stephanieodea.com), Beth Blecherman (Cool Mom Tech), Ana Picazo…

    Featured, Global, SMWSF 2012

    Future Hipsters

    A treat from the SMW Global Team. Our favorite touches? The random futuristic “crystals” in the background, glowing green beverages, and AR tattoos. In the year 2062, a bunch of elderly hipsters are interviewed about the good old days of social media. Created for Social Media Week 2012, this video captures interviews with octogenarian hipsters…

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