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Archive for December, 2011

BuzzWords is a new feature from SMWTO where we aim to decode industry jargon and find out what it means—to social media and to you. Think of it as a crash course, or otherwise great preparation for the stimulating discussions you’ll have when you’re enjoying all that Social Media Week has to offer. BuzzWord: Gamification…

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It’s amazing how quickly some technologies go from novel to essential, but social media-related technologies in particular seem to be moving at light speed. We can share and connect faster than ever but let’s be honest—sometimes these tools straddle the line between creepy and awesome. For today’s Super Cool Technology post, we looked at at…

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Did you shop online this holiday season? If you didn’t, you might be in the minority. Online shopping is booming. ComScore released a report on online holiday spending in the United States recently, and the key findings of that report may surprise you: Over $24 billion USD has been spent online in the holiday season…

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Dear SMWTO Friends, Thank you for being a huge support of us these last few months as we gear up towards the festival in 7 short weeks. Our office will be closed for the holidays, and will re-open January 2nd. We’ll still be posting to this blog, Twitter and Facebook throughout the holiday break, but…

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For anyone recently entering the social space we have four key terms to give you as a guiding mark for the immediate future of social media: Location, Mobile, Innovation, Metrics. All have been heralded as shaping the ‘next big things’ for the digital world, they encompass four unique thought points and are helping drive social…

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Guest post by Desiree Gamotin Are the days of manually plugging in the tangled Christmas lights of the fresh-smelling pine tree no more? With Christmas just around the corner, companies and retailers are coming up with more and more creative ways social media can be integrated into the holidays. From decorated Facebook platforms to Nordstrom’s…

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We’re really excited to be sharing our next round of 21 programs! Check out some of these really cool events happening this festival. If you missed our first round of event announcements, you can find them here. We’re still looking for more event partners – let us know if you are interested in participating. The…

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One of the things Toronto is quickly becoming known for is the diverse startup culture. Off the top of our heads, local hotties like Sprouter, MyCityLives, Sysomos showcase just a fraction of the amazing things coming out of Toronto. SMWTO Producer Eli Singer got a chance to pose a few questions to one of our…

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On the subject of super cool technology that is changing the social scene, it’s hard not to notice how social media is changing the face of conferences and the conversations that surround these major events. With a simple hashtag, any audience member can become just as influential and command as much attention as the speaker…

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Guest post by Desiree Gamotin Radio-frequency identification (RFID) technology is nothing new. Electronic tags have always proven effective in a variety of ways, from transportation and automatic toll systems to banking and security to the use of “chips” to track animals in large ranches. By using radio waves to transfer data from electronic tag to…

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In the age of rampant content consumption and sharing, journalism is experiencing myriad changes. Social media has enabled ordinary citizens to break news stories and engage worldwide readers—territory once only occupied by broadsheet and broadcast journalists. To investigate how social media has impacted journalism, the Entrinsic and Social Media Week Toronto sought out Sean Stanleigh,…

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According to a 2011 study done by Ipsos, 86% of Canadians aged 18 to 34 are active on social networks. Without a doubt, this demographic has a significant presence in and on social media and will be shaping the development of the technology landscape. As such, the Entrinsic team embarked on a search for an…

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We’ve been featured on the Social Media Week Global blog! In case you missed it, here’s the post. As we lead up to Social Media Week February, we’ll be helping you get to know the organizations and people behind each of our host cities. We’ve touched base with Tokyo and Hamburg. Now this week, we’re…

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