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Yelp has teamed up with Social Media Week to offer a chance to win tickets to a VIFF screening. Here’s the check-in link http://www.yelp.ca/biz/social-media-week-vancouver-vancouver Check-in at #smwvan events and send a tweet to @yelp_vancouver to enter to win here’s a link to the app:http://www.yelp.ca/yelpmobile

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Click here to read another great post by the Vancouver Sun’s Gillian Shaw from her blog “Digital Life”.

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In the past few months I have become well acquainted with everything social media. In fact I have been applying so many social strategies to my web presence that I have managed to identify the effectiveness of social media to a business. Lately I have seen so many business feel overwhelmed due to the ever…

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We’ve teamed up with the awesome team over at Social Media Week Vancouver to offer you an awesome deal. Uber is giving out 1 free ride to all attendees to help shuttle them between all of the amazing events going on in the city! Now you can focus on cramming as much social media awesomeness…

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Recently I was speaking to a friend of mine who was very put out by the use of the term “social good” to define all manner of behaviour. In particular, he was annoyed that many organizations and charities continually ask for donations under the guise of a socially good mandate. Asking for something and claiming…

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Click here to read a great post by the Vancouver Sun’s Gillian Shaw on how social media is changing  the way we wait for the bus.

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Is it Corporate Social Responsibility (CSR), Philanthropy, Corporate Giving? How many fancy names do we have for simply ‘helping people out’? Our world is inundated with corporate talk and buzzwords – we seem to have lost the essence of what “giving” is really about. In fact, CSR has become a strategy used by businesses more…

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Remember when I INTRODUCED you to Vancouver-based startup, Ayoudo, and their CEO, Michael Tippett? As a quick refresher: Ayoudo is essentially a tool that you can use to ask people for help, and to offer help! Want to find someone to help you install that fence or fix that antique radio that you bought? Or…

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I was at a research group this weekend and the big question kept popping up frequently in our conversation. “When will social media deliver instant ROI?” We all know social media can be successful and essential to any business however the ROI measure seems vague for some. I felt it was important to share my…

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I recently mentored a business who is in the jewellery trade and has managed to make a decent return on investment through P-interest. The client managed to identify that his target market was spending a ton of time viewing jewellery on the newer image social networking site that has been growing quickly. He started to…

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