Media & Publishing
Written by member of the SMWWDC Editorial Team, Linda Walters. You can discover a little more about Linda here. WASHINGTON, DC—Mark Coatney, Tumblr’s media director, led a #SMWWDC discussion for “Social Storytelling Q +A”. The event was moderated by Helen Nowicka, Porter Novelli’s Executive Vice President of Digital. Gather event and conversation highlights at #smwpntumblr….
Written by member of the SMWWDC Editorial Team, Margaret Looney. You can discover a little more about Margaret here. Social media platforms first caught on because they let your average joes and janes share their voices online, potentially to a worldwide audience. But with the power to yield incredible influence as an agenda-setter, social media…
Written by member of the SMWWDC Editorial Team, Jenifer Joy Madden. You can discover a little more about Jenifer Joy here. A website is like a garden. To bloom, it takes patience, time and attention. But in the digital world, a gorgeous plot is worthless unless people come to see it. That was among lessons…
Written by member of the SMWWDC Editorial Team, Autumn Orme. You can discover a little more about Autumn here. “What’s the ROI of Your Mom?” Dan Soschin remarks as he sarcastically reminds the 400-plus registrants at Wednesday’s seminar that it isn’t always easy to calculate the “Return on Investments” of your social media presence. Soschin…
A Klouted Judgment
Written by member of the SMWWDC Editorial Team, Gina Rullo. You can discover a little more about Gina here. Klout, a San Francisco based company who formed in 2008, is a social media analytics tool that measures how influential you are on sites like Facebook and Twitter. It provides you with a number on a…
Written by member of the SMWWDC Editorial Team, Christine Archer. You can discover a little more about Christine here. 182 million U.S. Internet users watched 38.7 billion online content videos in December, according to ComScore. We’ve seen viral videos like Gangnam Style and Kony 2012 propel music artists and nonprofits alike into household notoriety. We’ve…
Written by member of the SMWWDC Editorial Team, Ijeoma Nwatu. It’s Open Season on last-minute event-registration for SMWWDC! We are counting down the days until the start of the 2013 Social Media Week Washington, DC on Monday, February 18th. Thank you to everyone who has registered and shared events with their social networks! Registration…
Written by member of the SMWWDC Editorial Team, Jennifer Joy Madden. You can discover a little more about Jennifer Joy here. The car is the new smartphone. Mobile technology, social media and app developers have all jumped in with us behind the wheel. Out front is Ford which announced at this year’s CES that it…
