As social and mobile technology rapidly change the way we consume information, communicate with one another, and even make decisions — brands and marketers are forced to change the way in which they reach existing and new audiences.
In this session, you’ll get a detailed rundown of “Social Experiential Marketing” marketing — from hacking phsyical objects to bringing the latest mobile magic into the real world. You’ll learn what works, what doesn’t, and what’s coming next.
This session will be lead by Peter Corbett (bio), CEO, iStrategyLabs
[8:00am] Arrive, Coffee
[8:30am] The State Of Social Experiential Marketing by Peter Corbett