Team
Social Media Week Washington, DC, is brought to you and produced by iStrategyLabs.
iStrategyLabs is a digital and interactive agency that builds online and offline movements through creative marketing, experimental uses of social media, and civic innovation programs of all kinds. We’re creative problem solvers capable of building everything from websites to animated films to massive festivals.
We’ve also just launched a social data visualization and gaming app Grandstand, for brands big and small.
Located in Dupont Circle, iStrategyLabs is at the heart of the DC Tech community, sponsoring monthly DCTech meetups as well as the annual DCWeek.
Meet the Washington, DC Team:
Peter Corbett, CEO, iStrategyLabs
Peter is the founder and CEO of iStrategyLabs. He’s widely known for his creative marketing approaches coupled with a deep technical background, and focus on civic innovation through community building. His full bio can be found here.
Bonnie Shaw, Director of Social Innovation,iStrategyLabs
Bonnie is an expert at making meaningful connection between people, place, technology and play to catalyze massively collaborative civic innovations for tangible real world impact. As the Director of Social Innovation at iStrategyLabs, Bonnie brings a delightfully playful perspective with a background in city design and participatory planning, game and adventure design and online organizing and community building. She offers 10 years of international experience in urban design, civic engagement strategy, experience design and campaign implementation for local grounded and global online engagement projects.
Bonnie is a serial social innovator. She is the founder of global photographic treasure hunt and community engagement game Snap-Shot-City.com – a ground breaking integrated technology storytelling event played by 1000’s of people in 100’s cities around the world. She is the Dean of the DC chapter of The Awesome Foundation - a global organization of micro funded philanthropy that catalyzes community innovation by providing $1000 micro-grants every month for awesome projects, and a co-creator of the 24 Hour City Project - a community sourced experiment in hacking the city and temporary urbanism.
Audrey Matthias, Creative Strategist, iStrategyLabs
Audrey is an exemplar of the new breed of internet professional- part marketing guru, part social media aficionado, part digital culture personality, her work demands an ongoing reinvention of self-expression in response to the ever-changing environment of contemporary communications technologies. As a Creative Strategist, she focuses on bringing ideas and campaigns to life through intensive research, applied uses of social technology, and hyper-creative idea generation. She brings a deep understanding of the social web and related tools, trends, and methodologies to clients and collaborators (having worked closely with the likes of American Eagle, Disney, and Pinkberry). She has a particular knack for drilling down on a hyper-local level to discover and leverage communities and conversations – enabling iStrategyLabs to tap evangelists for campaigns and causes.
She accredits most of her daily mannerisms and occasional slip of an accent to being raised in the south <insert witty comment about her love of kentucky bourbon here>. When not at the office she can usually be found planning epic parties/dinners/ outfits/craft projects, pretending not to be a hipster while shopping at urban outfitters or riding her single speed blue bike up to columbia heights. The geek in her occasionally makes an appearance when she admits her deep love of infographics and witty hashtags that define socially awkward interactions #justsayin
Katie Lancos, Creative Strategist, iStrategyLabs
With a combined background in graphic design, web development, and event management, Katie brings a lot to the table in her core role as a creative strategist. Her holistic approach to clients, collaborators, and projects is fueled by her unique skill set, a passion for all things digital and social, and a compulsion to consume the latest web trends.
Katie graduated from Notre Dame with a Bachelor of Fine Arts in graphic design and is currently studying part-time at Georgetown University getting her Masters in Public Relations with an emphasis in digital communications.
Erica Goodwin, Creative Strategist, iStrategyLabs
Erica is an eager strategist with a love for collaboration, innovation, social media, and research. Understanding clients down to their core and creating a cohesive finished product between all mediums is a passion that Erica has followed throughout her life. She graduated with a Bachelors of Science in Industrial Design and furthered her skills by working in graphic design and web development for the last 3 years.
Erica has been living in Arizona for the last 6 years and is brand new to D.C., as is evidenced by the large pile of parking tickets on her windshield. When not at the office, Erica can be found giggling compulsively, traipsing down the U-Street corridor, or getting lost en route to her house. If you see a perplexed blonde girl on the streets of Dupont, point her towards iStrategyLabs.
