Meet Our Global Editorial Team: Part 3

Social Media Week

Social Media Week is a leading news platform and worldwide conference that curates and shares the best ideas and insights into social media and technology's impact on business, society, and culture.

47 days until 20,000+ global leaders come together for SMW November Conference. Learn more.

Daniel Christian

Daniel Christian is an editor and blogger with a special interest in social media marketing. His background includes editing and creative work in capacities such as web marketing, information technology, and management consulting. He completed post graduation in Marketing Management from Humber Business School and is based in Toronto, Canada.

Visit his blog or follow him on twitter @danielgc2003

Chris Cousins

Chris Cousins is a graduate of Parkland College, USA and Leeds Metropolitan University, UK and is currently the Head of Marketing for the Looking4Solutions Ltd group. He manages a number of his parent companies marketing departments including DM Marketing, Bitmedia, and Looking4Parking Ltd. In his spare time he likes to play football, he manages a band, and enjoys traveling.

Visit his blog or ollow him on twitter @chriscuzzy

Marcio Henrique Vieira

Marcio Henrique Vieria is the founder of 2buzz and a specialist in Digital Marketing and Social Media. He is enthusiastic about new forms of entrepreneurship, breaking paradigms and improving the lives of people around him.  He is based in Brazil.

Visit his blog or follow him on twitter @mhvieira

Erika Johansson

Erika was born and raised in the sprawling metropolis of Los Angeles, California. She attended New York University’s Gallatin School of Individualized Study, earning a degree in Travel Histories and Narratives of Exploration. While in college, Erika discovered the wonderful world of political satire with internships at both The Colbert Report (during Colbert’s legendary – albeit short-lived – campaign for the Democratic nomination in 2007) and The Daily Show.

Leading up to the 2008 election, Erika worked at Norman Lear’s nonpartisan, nonprofit youth voter registration organization, Declare Yourself. Using the power of viral marketing and strategic relationships, Declare Yourself registered over two million young people to vote. Additionally, Erika coordinated the build and managed the daily operations of Remix America, an online editing software that encouraged students to remix the great expressions of the past with the hot-button issues of today. Post-election, Erika toured the country with Norman Lear’s original print of the Declaration of Independence, bringing it to libraries, schools, and museums across America.

She now works as a Strategist at Purpose. She spearheads Purpose’s social media practice and is an expert in multidisciplinary campaign srategies using innovative design, UX, technology and social media approaches. She’s worked on a range of social issues – including cancer prevention, nuclear non-proliferation, arts in America, and international development.

Follow her on twitter @erikasays

Lai Ka Yee Vivian

Vivian Lai Dini obtained her BA in English, German and Sociology from the University of Hong Kong and MSocSc in Communication from the Chinese University of Hong Kong. Combined with her training across the language and communication discipline, her overseas experience as exchange students has further prepared her well to be adept at working mostly in multi-cultural teams. Ever since she graduated, she has taken on different roles from marketing, sales, event management, media planning to strategic account management. Her extensive experience in the media industry both on a regional and international level has exposed her to the traditional media as well as the Internet media for which she has developed strong passion. Prior to joining HKU Space as College Lecturer in the College of Business and Finance, being an Internet savvy person, she belonged to the very first batch of media practitioners to work in a few Internet start-ups since the Internet boom through which she has developed solid knowledge and experience in the Internet industry.

Brendan Kenalty

Brendan is currently Director of Digital and Social Marketing for Canada’s largest branded food company (, where he leads construction and monetization of digital / social channel as strategic communication asset of the company. In his first 10 months Brendan has led building of an internal team, launching +10 new branded properties (websites / Facebook pages), implementation of world class blogger / influencer outreach program, and installation of robust performance metrics system. An engineer MBA who began his career with CPG stalwarts P&G and Pillsbury, Brendan’s love of technology has led him  to a wide range of web experiences such as founding 2 successfully startups ( , ), the mobile web (BlackBerry, Telus, 724Solutions) and digital strategy consulting for global brand agencies (Ogilvy, JWT).

Marcelo Pimenta

Marcelo Pimenta is the social media manager of Magazine Luiza, one of the top three retailers in Brazil. Marcelo has a Masters in Marketing from ESPM Brazil and International Business specialist from the Florida International University.

He’s been working on digital marketing and international business projects for the last ten years.

Follow him on twitter @marcelopimenta

Marcos Salazar

Marcos Salazar is a leadership researcher and technology integrator for Girl Scouts of the USA, co-founder of, and recently launched Be Social Change Digest NYC,a local newsletter that helps facilitate idea exchange, connection and alignment within the NYC social change and tech communities. He is the author of The
Turbulent Twenties Survival Guide
, working on a new book about social innovation and Millennials, is an elected official in New York City, and is the owner of the hyperlocal clothing companies and

Follow him on twitter @MarcosSalazar

Chris West

Chris West started his career as a writer 20 years ago winning numerous awards in advertising (from Saatchi & Saatchi to a start-up called Mother) and staying up late one night to write a screenplay which went on to win Best Film at the Barcelona Film Festival. He also writes for the Sunday Times and is a Contributing Editor at Lusso, the UK’s leading luxury magazine. In 2010 he formed the UK’s newest and very possibly it’s most interesting Verbal Identity agency: designing brands’ conversations in Social Media so they engage and stand out. His clients include Selfridges, Christie’s, Ocado, Unilever, Myla, EMAP, Big Oil and, in the U.S., Harry Winston and Tourneau. Uniquely, his agency’s process starts with Discourse Analysis conducted by a team of Ph.D linguists. The agency’s magneto is stamped, “Smarter, Writer”.

Follow him on twitter @verbiD

Want to write for Social Media Week?

We're looking for individuals around the globe to contribute articles on marketing, media, technology, and more.