Social Media Week Chicago Announces Advisory Board With Google, Groupon, and Others

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Social Media Week Chicago city partners Zocalo Group and the Chicago Tribune shared some exciting news today focusing on the announcement of their founding board of advisors.

This illustrious group of business leaders will provide a welcome contribution to the development of SMW Chicago. Coming from such diverse organizations as Google, Dell, Boeing, Unilever, Chicago Magazine, Groupon, Hyatt and the Chicago Mayor’s Office, these advisors cover a wide range of industries and focuses and will help ensure that the SMW Chicago program is top notch.

As members of the Social Media Week Chicago Advisory Board, these individuals will play a pivotal role in shaping the events that take place throughout the week. Advisory Board members will collectively promote Social Media Week Chicago and work with session organizers and sponsors, volunteers, and hosts to plan, manage, and execute a variety of events.

Geoff Alexander – Vice President & Managing Partner, Lettuce Entertain You Enterprises
Todd Blecher – Communications Director, Boeing
Blagica Bottigliero – Director of Social Media, Motorola Mobility
Adam Brown – Executive Director, Social Media, Dell
Christine Cea – Brand PR Director, Unilever
Maegan Carberry – Political Analyst
Tom Collinger – Associate Dean of the Medill School, Northwestern University
Billy Dec – CEO/Founder, Rockit Ranch Productions
Rich Gamble – Publisher & General Manager, Chicago Magazine
Emigdio Gamboa – Vice President, Chicago Fire Soccer Club
Kevin Hauswirth – Social Media Director, Office of the Mayor at City of Chicago
Maria Katris – Executive Director, Built in Chicago
Jennifer Kedinger – Social Media Marketing Manager, Hyatt Regency Chicago
Jim Lecinski – Managing Director, US Sales & Service. Google, Inc.
Kelly Leonard – Executive Vice President, Second City
Venetta Linas Paris – Social Media Specialist, Aon
Lauren McCadney, Director of Social Media,CDW
Stephanie Crase Moritz – Senior Director, Public Relations, ConAgra Foods
Harvey Morris – Director, Digital Marketing & Social Media, Chicago Convention & Tourism Bureau
Sarah Personette – Director, Global Agency Relations, Facebook
Pamela Robertson – Director of Marketing, Experian Marketing Services
Daliah Saper – Intellectual Property & Business Attorney, Adjunct Prof., Loyola University Chicago College of Law
Jan Slater – Interim Dean of the College of Media, University of Illinois  
Kristen Smith – Executive Director, Word of Mouth Marketing Association (WOMMA)
Matt Spiegel – Managing Partner, Annalect Ventures
Jaime Vasquez – Vice President, Consumer Marketing, Cricket Communications
John Wallis – Chief Marketing Officer, Hyatt Corporation
Brad Williams – Vice President, Global Communications, Groupon
Melissa Givagnoli-Wilson – Founder/President, Networlding

“We’re energized by the wonderful response Social Media Week is receiving in Chicago,” said Paul Rand, President & CEO of Zocalo Group. “The addition of our esteemed Advisory Board is evidence of both the importance of social media to the city and of the commitment each board member personally has to advancing the practical and business applications of social media and word of mouth marketing.”

Read more here.

If you’re interested in getting involved in Social Media Week Chicago, go here to learn more, and of course, please let us know if you’re interested in connecting with any other cities here!

About Zocalo Group

Zocalo Group is a full-service word-of-mouth and social media marketing agency, helping leading consumer and business to business brands become the most talked about and recommended in their category. Based inChicago, Zocalo Group has received numerous industry awards for brand programs and measurement initiatives. Zocalo Group is a unit of Omnicom Group Inc. (NYSE:OMC – News) and Ketchum. For more information, please visit

About the Chicago Tribune

For 164 years, the Chicago Tribune has been a market-leading publication of the Tribune Company.  Reaching five million readers each week in print, online and through radio, television and live events, the Tribune is known for its public service journalism and watchdog reporting.   In 2010, the Tribune launched Trib Nation, a community outreach and audience engagement program that includes a broad menu of live events such as Chicago Forward: Conversations About the Future, a series of public policy discussions; programs by columnists and other journalists; literary events including Author Talks, Lit Fest, and Literary Awards; and classes and seminars under the banner TribU: Lessons for Life.

Ben Scheim

Global Director, Social Media Week


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