A Look into Google Glass



Social Media Week is a leading news platform and worldwide conference that curates and shares the best ideas and insights into social media and technology's impact on business, society, and culture.

By now, you’ve heard about Google Glass. But unless you won the lottery, you may not have had the chance to really investigate what it does. Google is attempting to change how we interact with data and the world. The debate rages on whether Google Glass will succeed or is worth the investment, but in the meantime, we want to make sure you’re fully in the know. Here’s our brief look at Google Glass:


We’re used to having the world at our fingertips, but what if we could have it at our eyes? The concept seems strange, but it actually exists with Google Glass. Google Glass looks similar to an ordinary pair of glasses, but is basically a wearable computer. The technology includes a camera, display, touchpad, battery and microphone and allows you to film, take pictures, search and translate on the go, all hands-free.


Google Glass is powered by voice command and works with the internet to display data in front of your right eye via a prism screen. If you wanted to take a picture, you would simply say, “take a picture,” and it would. However, if you did not wish to speak to Google Glass, you also have the option of using the controls built into the device.

  1. Images: In addition to the picture and video taking capabilities, Google Glass uses Google hangout software to video chat. This allows you to share with your friends what is literally right in front of your eyes.
  2. Messaging: Send messages, hands-free. Google Glass can read your messages to you, as well as reply to them for you.
  3. Direction: Give you directions, although you may need to connect your cell phone through the MyGlass app.
  4. Translation: Translate the words being spoken to you into your own language on the display, and vice versa.
  5. Data: Have information, like your personal flight details, beamed to you through the prism screen.

1375075631_thumb.jpg.tn_350Right now, it seems the possibilities are endless, although Google Glass is not available for purchase until the end of 2014 for a hefty price of $1500.

Before then, you can get a sneak peek of what if would feel like to wear a pair in their video simulation.

Kira Byczek is an undergraduate student pursuing a degree in Communications and English at Rollins College.

Newsletter Subscription

Get the latest insights, trends and best practices from today's leading industry voices.

Learn More

Watch keynote speaker Seth Godin

Bestselling Author and Entrepreneur, Seth Godin spoke at #SMWNYC. Watch his talk + hundreds of others on SMW Insider.

View Talk

Watch SMW Live

SMW Insider is a premium video platform that streams more than 300+ hours of talks, presentations, and interviews from leading industry experts.

Subscribe Now

Write for Us

Interested in sharing your ideas and insights with the world? Become a SMW News contributor and reach 300k readers each month.

Apply Here