SMW is Proud to Announce Brandwatch as a Global Supporting Sponsor in 2016



We’re excited to announce Brandwatch as a Global Supporting Sponsor of Social Media Week in 2016. Learn more about how SMW and Brandwatch will work together, and how brands and agencies all over the world use their technology.


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Brandwatch, one of the world’s most powerful social media monitoring and analytics tool, chosen by pioneering brands and agencies all over the world, joins Social Media Week in 2016 as a Global Supporting Sponsor.

Brandwatch will participate in Social Media Week conferences throughout the year and around the globe, including New York and Jakarta this February 22-26, Los Angeles and Mexico City this June 6-10, London this September 12-16, and Chicago, Sydney, and Santiago this November 14-18.

In addition to event activations, they will share their industry-leading knowledge straight from the minds of Brandwatch’s top executives and social data experts. This year-long content series and exploration with Social Media Week’s publishing platform, SMW News, will dive into the current and future landscape of digital content, social analytics, online listening, and technology’s impact on brand conversations.

With Social Media Week events taking place around the globe and throughout the year, there are millions of digitally connected individuals that join the SMW conversation everyday.

In 2016, we’ll share regular updates on the conversations that take place during the four editions of Social Media Week, and what these insights tell us about the global SMW community, emerging industry trends, and the key influencers joining the dialogue. We’ll use Brandwatch’s core technology to listen to the millions of conversations happening all over the web, which will unlock a whole host of advantages to help us better understand what people are saying, and why they’re important to visualize.

Brandwatch Analytics will allow us to analyze and manipulate online conversation data to gain meaningful insights; all managed via a powerful web dashboard. Alongside analytics is Brandwatch Vizia, which presents millions of data points into beautiful, sharable visualizations that are easy to understand.

Join us in New York to hear from Will McInnes (Chief Marketing Officer, Brandwatch), Kelly Autenrieth (User Adoption Team Lead, North America, Brandwatch), and Brit Ferguson (Account Manager, Brandwatch).

Brandwatch will lead two sessions at SMW New York: “Democratizing Data And Decision-Making: Unlocking The Socially-Powered Invisible Hand Of Technology” on Wednesday, February 24 at 10:30am, and “Consumer Pulse: Giving The People What They Want” on Thursday, February 25 at 10:00am.

Find out more about what Brandwatch thinks is coming in the year ahead by visiting

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